Business
SAP Launches New Accelerator Program in Munich (MESA)
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SAP announced the first SAP.iO Foundry program in Munich with seven business-to-business technology startups creating innovative software that integrates with SAP’s marketing and commerce cloud solutions. SAP.iO Foundry Munich is part of SAP’s innovation strategy and is designed to provide the startups with access to curated mentorship, exposure to SAP technology and application programmable interfaces, and opportunities to collaborate with SAP customers.
The startups in the Munich cohort were selected based on their ability to:
-Enhance customer experiences in commerce and marketing
-Apply emerging technologies, such as machine learning, artificial intelligence, the Internet of Things (IoT) and augmented reality, that unlock enterprise data and drive outsized outcomes
– Acquire customers and show readiness to scale
“The SAP.iO expansion to Munich is a signature commitment to the German startup ecosystem,” said Deepak Krishnamurthy, SAP chief strategy and transformation officer. “We will empower the startups to deliver value to our customers and, at the same time, build a compelling ecosystem around SAP C/4HANA and customer experience solutions.”
