Business

Synamedia Appoints Paul Segre as CEO

Independent video software provider Synamedia has named longtime tech industry veteran Paul Segre as its new CEO, effective immediately. Segre comes over from customer experience software firm Genesys, where he spent 18 years, most recently as CEO and chairman, where he oversaw that company’s $1.6 billion spin out from from Alcatel-Lucent (now Nokia) in 2012.

Segre, who will be based out of Synamedia’s London office, takes over for departing CEO Yves Padrines, who presided over Synamedia for two years.

“It is thanks to Yves’ drive, leadership and passion over the last two years that Synamedia is the market-leading business it is today,” said Synamedia chairman Abe Peled. “We thank Yves and wish him continued success as he pursues new opportunities.

“Paul is taking over the reins of a business with an impressive customer roster, a strong pipeline and a reputation for award-winning innovation. Paul’s appointment signals our readiness and enthusiasm for the next chapter in our journey. His leadership track record, breadth of business experience, and ability to scale software businesses will be invaluable as we move forward with innovative solutions and services designed for the IP era.”

Segre added: “It is a rare and exciting opportunity to help shape a market leader in an industry where IP opens up new opportunities. Synamedia has a fantastically innovative portfolio, including the Infinite platform, a raft of anti-piracy solutions, video network technologies and the new Synamedia Iris addressable advertising solution. I am thrilled to lead the firm as we accelerate our growth and become the uncontested leader of video solutions for an IP world.”

Padrines said he was “incredibly proud of everything we have accomplished over the last few years, driving our investment in IP-enabled solutions and establishing a strong foundation for growth.

“I wish the whole Synamedia team every success as it doubles down on revenue-generating innovations that deliver real value to customers.”