Business

Deluxe Promotes Chris Reynolds to EVP of Localisation, Fulfilment

In this new role, Reynolds will oversee the two business lines on a worldwide basis. The move is part of Deluxe’s strategic decision to combine its Localisation and Fulfilment operations, as the services have become increasingly interconnected.

“This signals Deluxe’s enhanced focus on customer service, process improvement and innovation,” said Warren Stein, Deluxe’s Chief Operating Officer. “By combining our Localisation and Fulfilment service offerings into one group, we are ensuring that we adapt to meet our customers’ evolving workflows. We are thrilled with the recent expansion of services and look forward to a bright 2021.”

The Localisation business at Deluxe transforms entertainment content for domestic and international markets via subtitling, dubbing, captioning, and audio description, and the Fulfilment business provides mastering, QC, transcoding, digital delivery and SaaS platform services for thousands of content owners and distributors around the world. The combination of the two will increase efficiencies and ensure that Deluxe’s services continue to meet the highest quality, format, and security standards in the industry for delivering entertainment content to audiences around the globe.

Reynolds most recently served as Senior Vice-President, Localisation for Deluxe, and prior to that served as the company’s Vice-President, Global Strategic Partnerships for Technology & Innovation.