Interactive

Amdocs Celebrates BaM Award for MarketONE

Amdocs Media, parent company of Vubiquity, is celebrating a BaM award from IABM for its SaaS-based MarketONE platform for content providers.

Awarded in the monetisation category, the award was due to MarketONE’s ease of integration and OTT connections, according to judges.

“Ranks top due to the D2C and CSP integration which is most needed for digital consumers. A comprehensive solution to easily monetise content to a wide audience,” IABM said. “The connection to help OTTs move from cloud only isolated locations to real networks will greatly accelerate the opportunity for OTTs to be seen as equal to more traditional channels.”

Judging was carried out by a panel of more than 40 judges with specialist expertise in one or more of the awards categories. “Considering how difficult 2020 has been, it was really fantastic to see so many great innovations from the over 120 entries submitted. The judges had to dig really deep to choose the eventual winners,” said IABM CTO Stan Moote.