Business
Amdocs Media’s Vubiquity Renews Multi-Year Agreement With VTR in Chile to Include Costa Rica
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Vubiquity, part of the Amdocs Media Division, has extended its long-standing relationship with VTR, one of Chile’s largest multi-channel telecommunications company, and part of Liberty Latin America.
VTR has engaged Vubiquity to enhance its TV on Demand service, VTR+, by offering a greater selection of world-class entertainment content to its customers.
As part of the agreement, Vubiquity is providing premium entertainment from all major Hollywood and independent studios to VTR as part of its recently launched VTR+ TVOD service across Chile. In addition, Vubiquity is providing VTR with specialist marketing services to improve their abilities to analyse performance and maximise content exposure.
“With our recent launch of the VTR+ platform, we set out to offer even more outstanding and high-quality entertainment to give the best experience to our clients,” said Cristián Novoa, VTR’s Content and Advertising Director. “This alliance with Vubiquity, in particular, provides us with a wide range of first-class content and services, bearing in mind that the most important thing is to provide an even better entertainment experience for our clients, with premieres and films of the highest quality.”
“We are very pleased to partner with VTR as they continue to innovate and provide their customers with highly differentiated entertainment experiences. We’re excited to build on our relationship with VTR, and continue to drive technology innovation and bring compelling new content to the Latin American media and entertainment market,” said Darcy Antonellis, Head of Amdocs Media.
