Interactive
Veritone Extends Licensing Relationship With French Tennis Federation
Story Highlights
Veritone has signed a deal with the French Tennis Federation, extending a three-year licensing contract for North American representation of the FFT’s Roland-Garros content. Veritone’s North American content licensing customers can license and use this FFT footage in their creative projects, including films, commercials, documentaries, and online.
Known for its world-renowned clay courts at Roland-Garros, and its world-famous championship matches held at its Paris venue over two weeks in late May and early June each year, the French Open will continue to add more unique tennis footage to Veritone’s best-in-class content licensing offerings.
“Veritone is proud to continue to grow our three-year licensing partnership with the FFT,” says Mike Arthur, senior vice president and general manager, Veritone Licensing. “The clay courts at Roland-Garros are considered by many to be the most recognised in the whole world, with some of the most physically demanding tennis happening on those legendary courts. This makes for fantastic storytelling—and a tremendous opportunity to represent such distinguished content in the licensing market.”
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