FilmTrack Names Mike Zinsmeister as New Head of Global Sales

With nearly 25 years of experience working in Media Sales & Technology across Print, Broadcast, Digital, Cable Networks, and Management Services Organizations, Zinsmeister will lead FilmTrack’s Global Sales Efforts.

Zinsmeister joins FilmTrack after 17 years at WideOrbit where he led sales as Chief Revenue Officer and contributed to its significant growth through new products, markets, and organizational scalability. His experience in Sales Leadership consists of positions at iHeart, Imagine Communications, WideOrbit, and Workday. “We are thrilled to have Zinsmeister join the FilmTrack team,” says FilmTrack Chief Operating Officer Michael McGuire. “His extensive experience in Media and Entertainment, combined with a track record of building and scaling sales organizations, will have a dramatic impact on FilmTrack and our expanding client base.”

Zinsmeister adds, “FilmTrack is incredibly well positioned for success based on the solid financial backing of City National, and the rapidly increasing importance of our solutions as the industry evolves into a primarily Digital Landscape. I look forward to being a part of FilmTrack’s growth as a result of the ever-increasing options and types of media to consume, and its unique place in the industry helping companies to manage and track those opportunities.”

About FilmTrack
Founded in 1996, FilmTrack is the global standard in entertainment rights management and associated financials. They provide end-to-end SaaS solutions and specialize in simplifying the complexities of managing and licensing intellectual property. FilmTrack’s cloud-based platform allows entertainment and new media companies to manage contracts, rights, financials, royalties and participations all under one roof. Visit to learn more.

About City National
With $91.5 billion in assets, City National Bank provides banking, investment and trust services through 73 branches, including 19 full-service regional centers, in Southern California, the San Francisco Bay Area, Nevada, New York City, Nashville, Atlanta, Washington, D.C. and Miami*. In addition, the company and its investment affiliates manage or administer $96.2 billion in client investment assets.

City National is a subsidiary of Royal Bank of Canada (RBC), one of the world’s leading diversified financial services companies. RBC serves more than 17 million personal, business, public sector and institutional clients through offices in Canada, the United States and 27 other countries.