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New Airline, Norse Atlantic Airways, Selects Anuvu to Deliver In-flight Entertainment

Anuvu announced Norse Atlantic Airways as its newest in-flight entertainment (IFE) customer. Norse started operations on June 20, 2022, with an aim to deliver a premium IFE experience to passengers travelling between the United States and Norway.

“We are thrilled to have been selected as Norse Atlantic Airways’ content service provider to bring the best in-flight entertainment experience to their passengers,” said Estibaliz Asiain, SVP, Media & Content at Anuvu. “Launching an airline comes with a unique set of unpredictable challenges. As such, our top priority was to shoulder the majority of that pressure for their in-flight entertainment so the Norse team could focus on the launch of their airline.”

Norse passengers will have access to nearly 200 movies and television shows including popular Hollywood releases and Western TV shows. Anuvu will work closely with the team to diversify its entertainment packages to suit evolving passenger preferences as the airline establishes its core customer base.

“We are pleased to have selected Anuvu to deliver our IFE on board our Boeing 787 Dreamliners. A premium IFE service is a vital part of the Norse Atlantic customer experience and we are confident that Anuvu will deliver this for us,” said Andrew Hodges, Chief Commercial Officer, Norse Atlantic Airways.