All posts by Andy Marken

AI: A Very Useful Video Entertainment Tool Kit

Money was important in the WGA/SAG-AFTRA strike, but just a skirmish … the long-term battle/discussion is intuitive/generative AI and the benefits it is going to deliver for stud... More

Time to Think About the Content Consuming Public

Aristotle was right back around 343 BC (give or take a few years) when he advanced the postulate that nature abhors a vacuum. Seems like only yesterday we were complaining about... More

Streaming Video Can be Tailored to Any Taste, Any Budget

With all the bravado they could muster, networks rolled out their “fantastic” fall offerings – contest, reality shows. Cheap to produce, they hope the offerings will keep the... More

WGA and AI: It’s About the Industry’s Future

We wrote this piece three, four times. Could have probably done it in a third/half the time had we used ChatGPT, but what the hell fun would that have been? Generative AI, in al... More

Viewers, not Reviewers, Determine Who Wins the Streaming Melee

Have you ever wondered — really wondered — why cable TV fell out of favor with folks? Seriously, they said they had “everything” people wanted…fake reality shows; game... More

Consumers Don’t Care About Studios, Streamers

We enjoy exercising and working out but think we overdid it the other evening and sprained our flicking finger. You know the routine. (more…)... More

Getting the Most Out of IBC, Including Yourself

Whether it’s your first, your fifth, or god forbid, your 15th, there’s always something really different and special about IBC. Two years of isolation awhile back slowed the... More

New Services Can Offer Creators, Consumers Opportunities to Share, Understand

We’ve always known that Hollywood didn’t have the corner on the movie/series development/production market but seeing them was always a challenge. We had to visit an art movie ... More

Entertainment Options: Personal, Family-Driven

The problem with all the TV research reports is that they think singular family unit/household overflows with consensus, harmony and perfect equality. You know, the family is th... More

Multi-Generational Team Can Aid Growth

The hiatus from the office didn’t cause the global shortage of new, middle managers and senior team employees, it only exasperated and shined a spotlight on the situation. W... More

Streaming on the Global Internet Superhighway

We’re not certain if cancelling your cable bundle is a battle of wits or stubborn perseverance, but either way, it isn’t fun. O.K., maybe a little fun. Now you can sign up f... More

Media, Marketing Need to Remember, It’s Not Really Social

Businesses, especially in the media and entertainment industry, are running so fast, trying to catch the next great thing that they’ve lost sight of the reason they’re in busin... More

Company Leadership Takes a Lot of Work, Listening

People have been spending too much time pontificating on how AI is going to take over, make things all better and clean up all the messes we made. Back in 2019, we think IBM CE... More

Theaters Need to Get Creative

They were back. Nearly 3,500 theater owners from 80 countries cheering, clapping as studio executives said they had learned their lesson and were going to put their new, exciting, ... More

Despite Successes Streaming Needs Work

Lots of folks at NAB said the industry has shifted. Suddenly, it’s all about streaming. Not necessarily so! Right now, it’s messy which is exactly how the industry makes pro... More

NAB 2023: Industry Had Both Good and Bad News at the Show

With more than 65,000 attendees, NAB came back strong this year as content owners, creators, producers and distributors weighed the benefits of a new breed of hardware, software an... More

With So Much Noise, NAB Media Coverage Should be the Beginning

With everyone trying to figure out what the M&E industry will look like in the years ahead, this year’s NAB should be the most exciting, most chaotic event in the show’s 10... More

With So Much Noise, NAB Media Coverage Should be the Beginning

With everyone trying to figure out what the M&E industry will look like in the years ahead, this year’s NAB should be the most exciting, most chaotic event in the show’s 100 ye... More

With So Much Noise, NAB Media Coverage Should be the Beginning

With everyone trying to figure out what the M&E industry will look like in the years ahead, this year’s NAB should be the most exciting, most chaotic event in the show’s 100 ye... More