All posts by MESA News

Amazon Breaks Silence on Ad Ambitions in Advertising Week Foray (AdAge)

Advertising Week is turning into a coming-out party for Amazon's ad business, an ecosystem of devices, owned websites and an ad network that can target 180 million users based on w... More

PlayStation Mobile Store Now Live, Offers Cross-Platforms Games and Apps for 80 Cents (Engadget)

After what feels like a mighty long time since it was first announced, Sony's cross-platform PlayStation Mobile store is now up and running with an initial line-up of games (plu... More

Cable Group Says TV Sports Rights Deals Are Out of Control (LA Times)

Sports rights deals are out of control and threaten the future of the pay-television industry, a lobbyist for small and mid-size cable operators said Tuesday in reaction to Major L... More

Xbox Music to Launch Oct. 26 With Free Ad-Supported Streaming (The Verge)

Multiple sources familiar with Microsoft's plans have confirmed the new service will launch at the same time as Windows 8. We're told that subscriptions, like the current Zune Musi... More

Rdio to Pay Musicians $10 For Each New Subscriber They Attract (Fast Company)

Digital music streaming company Rdio is testing a new program that will pay artists to turn fans of their music into fans of Rdio, as well...... More

BBC Working on Musical Equivalent of iPlayer (Telegraph)

Details of the scheme are still being thrashed out but it is expected to provide a similar service to the likes of Spotify, which allows users to stream music online...... More

New SD Card Rivals DVD-R Capacity (Fortune)

SanDisk announced this morning that its 4-gigabyte SDHC (Secure Digital, High Capacity) card will be available in October for about $216...... More

MPAA’s Chris Dodd Extends Olive Branch to Silicon Valley (LA Times)

Eager to put to rest a bruising battle with Google and other tech companies over ill-fated anti-piracy bills this year, Dodd stressed common ground between California's two signatu... More

Growing CDN Market Prompts Hopes of a ‘Better’ Internet (IP&TV News)

According to the latest research from Informa Telecoms & Media (publisher of IP&TV News), revenue generated from the sale of content delivery network (CDN) services will g... More

TrueView Ad Format Ups Returns (MediaPost)

After examining 92 TrueView campaigns, Google reported Tuesday that within two weeks of a campaign’s debut, every dollar invested in YouTube returned (on average) $1.70 in sales.... More

Nielsen’s Cross-Platform Ratings Should Drive Higher Video Ad Spending (VideoNuze)

While online video advertising has been steadily growing, and this year should account for about $3.2 billion according to eMarketer, it's still tiny compared to TV. A key constrai... More

Delayed Viewing Brightens the Outlook for Some TV Series (NY Times)

In what may be a telling sign of things to come, the football announcer Jim Nantz took a moment during Sunday’s game between Denver and Oakland to urge viewers who had recorded C... More

UltraViolet: Another DRM Dead End For Internet Video (Network World)

Instead of "owning" an Internet capable copy of my movie or TV series, all you really get is a license which includes, "streaming from the selling UltraViolet Retailer, at no extra... More

Study Shows 25% of Americans Own a Tablet (Ars Technica)

In a report released yesterday, the Pew Internet & American Life Project puts ownership of tablet computing devices at 25 percent among American adults. This breaks down almo... More

Can Spotify’s App Platform Make Rock ‘n’ Roll Profitable Again? Ask Blur (ReadWriteWeb)

While the music industry debates whether Spotify deals fairly with artists, some artists are experimenting with Spotify not just as a giant library of music, but as an app platform... More

Moviepass Launches and ‘Offline Netflix’ (Pando Daily)

New York startup MoviePass today is launching an “all you can watch” subscription service that melds smartphone check-ins with an old-fashioned debit card. Think of it as an ... More

Microsoft Launching News Operation, New MSN (Reuters)

The world's largest software company is making a "big, multi-million dollar investment" to create a "decent-sized media operation," said Bob Visse, general manager, MSN Product Man... More

Analyst Says TV Programming Price Increases Are Unsustainable; A ‘Train Wreck’ Waiting to Happen (TechCrunch)

Bernstein Research analyst Craig Moffett sees a reckoning coming, as increases in the cost of programming are also outpacing cable or satellite providers’ ability to support them... More

Why Avengers Super-Fans Should Assemble for Marvel’s Second-Screen Experience (GigaOm)

As the American attention span while consuming media gets more and more distracted, it’s interesting to check in on how various folk are finding ways to capitalize on the two-scr... More