Alisa Joseph,
Senior Vice President Business Strategy & Development,
Whip Media
Alisa Joseph is a senior strategy and business development executive with 25 years of leadership in the media and entertainment industry. She has held key roles with Nielsen, Arbitron and Deluxe where she has a track record of launching successful start-ups inside larger corporate structures, building new revenue streams, developing profitable strategic partnerships, and opening new markets.
As Senior Vice President of Strategy and Business Development, Alisa is now utilizing her vast experience, relationships and knowledge of the entertainment content ecosystem to lead client adoption of the Whip Media Exchange global rollout. Alisa is creating and driving the vision and strategy and GTM commercial execution for the next generation film and TV rights marketplace, optimizing the end to end client experience through her leadership skills and strategic thinking.
