M+E Technology Job Board

Manager, Research and Strategy

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Paramount Pictures

Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.

The Paramount Research and Strategy team sits at the intersection of consumer insights and creative strategy to shape how Paramount Picture’s upcoming releases are made, marketed, and distributed.

The Manager of Research and Strategy will play an essential role in supporting the department in the design and implementation of research studies and creative strategy. The Manager reports to the Vice President of Market Research and works collaboratively to support Paramount marketing, distribution, and production. This is an exciting opportunity to deliver tangible value to a wide range of creative stakeholders and collaborators across the studio.

Responsibilities to include, but not limited to:

Translating research findings into actionable direction to inform the strategy for Paramount’s full slate of releases
Support the department in designing qualitative and quantitative research to address key questions and challenges
Creating visual documents which communicate research findings and data dynamically and succinctly
Managing research planning and delivery, including vendor management, questionnaire development, and reporting
Evaluating each motion picture’s target audience and potential opportunities and challenges
Actively monitoring research trends and best practices to help bring innovative new approaches to the studio, including assessing competitive campaigns
Analyzing the results from domestic test screenings
Contributing vocally and actively to meetings, presentations, and brainstorming sessions

Basic qualifications:

Minimum 4-6 years related experience in marketing research/consumer insights, marketing, or creative strategy
BA/BS with a track record of high achievement
Experience in entertainment or related research preferred
Excellent design skills, with an ability to present data visually and succinctly
Strategic visual storyteller with demonstrated success at translating research data into dynamic story-driven reports and presentations
Strong communication and presentation skills
Strong analytical and numerical skills, excellent attention to detail
Capable project manager, able to oversee projects from inception to completion, with the ability to balance competing priorities
Film knowledge with a strong understanding of the movie marketplace
Team player

Other Qualifications looked on favorably:

Experience with data visualization platforms (Tableau, Power BI)
Graphic design experience and proficiency in Adobe Photoshop and Illustrator