Tag Archives: Ampere Analysis

Amazon Prime Video Continues to Boost the Premier League’s Reach (Señal News)

Ampere Analysis reported that those with access to live coverage of the English Premier League at home has increased from 72% of UK fans to 80% in 2021.... More

Netflix to Spend More on Polish Content (BTN)

Poland is one market in which Netflix is likely to increase its content as its focus of activity becomes more global than ever. A new Ampere Analysis report shows that between Q4 2... More

Will Sky Glass Futureproof Sky’s TV Base in the UK? (Insights)

In the age of the connected TV both scale and control of the user experience are vital for the long term success of TV players and platforms. The launch of Sky Glass–Sky’s new ... More

Netflix Adds More Older Viewers as Younger Audiences Head to the Movies (TV Tech)

For the first time, 24–44-year-olds are now more likely to be Netflix subscribers than those aged 18-24 according to a new survey from Ampere.... More

OTT Aggregation, Netflix, Games in the Spotlight on Latest Ampere Podcast

Hannah Walsh is joined by Tony Maroulis, Piers Harding-Rolls and Rory Gooderick to discuss the changing dynamics and increased importance of OTT aggregators, plus Netflix's entranc... More

Analysis: Netflix Originals as Popular as Major Movies (AT)

Research from Ampere Analysis comparing content popularity ratings from different distributors and commissioners has estimated that roughly a quarter of titles released in the last... More

SkyShowtime Banks on Strong Originals for European Rollout (Ampere Insights)

Comcast and ViacomCBS have announced plans for a new, joint SVoD platform, SkyShowtime, that is set to launch across 22 European markets in 2022. The catalogue will comprise conten... More

France’s CNC Presents Ampere Data on Global Viewing (Variety)

For the study, Ampere tracked all commissioned TV shows for both linear broadcasters and VOD platforms from Aug. 2020 to July 2021 in more than 80 markets worldwide.... More

Older Viewers are Fastest Growing AVOD Segment (TV Tech)

Ad-supported streaming services need to ramp up originals to attract younger, more affluent audiences, new research from Ampere Analysis suggests.... More

Exclusivity Emerges as Key Differentiator Among U.S. VOD Platforms (BTN)

A quarter of US internet users now rely on a mix of advertising-funded Video on Demand and Subscription Video on Demand services for their entertainment, according to the latest re... More

Top Four Consumer Trends in the Games Industry (Insights)

The video games market is dynamic and constantly evolving. Here is Ampere Analysis’ top four trends from their latest research.... More

Pricing SVOD Services: Fragmentation Creates Natural Limits in Wealthiest Markets (Insights)

Consumer income is an important constraint for streaming service pricing in emerging markets, but the link between wealth and price-point is less clear in more mature territories, ... More

Streamers Scale Up to Offer Direct Competition With Studios (RTN)

The first quarter of 2021 saw Netflix and Amazon go to the movies with the highest number of original films commissioned by the former in its history says a study from Ampere Analy... More

Streamers Scale Up to Offer Direct Competition With Studios (RTN)

The first quarter of 2021 saw Netflix and Amazon go to the movies with the highest number of original films commissioned by the former in its history says a study from Ampere Analy... More

Ampere: Viewers’ Appetite for Reality Keeps Rising (Insights)

While the popularity among viewers of genres such as Comedy, Action & Adventure and Crime & Thriller remains consistently high, recent years have seen a steady growth in the popula... More

SVOD Stacking on the Rise in the U.S. (World Screen)

More than half of the respondents to a recent Ampere Analysis survey in the U.S. are “super stackers,” subscribing to three or more SVOD services.... More

Netflix Takes Lead in European Scripted Content (BTN)

Netflix has become the largest single commissioner of new European scripted content, according to the latest exclusive research from Ampere Analysis. According to Ampere, this repr... More

Apple TV+ Faces Crucial Test as Lengthy Free Trials End, New Offer Commences (MediaPost)

Ampere Analysis estimated it had 33.6 million "subscribers" worldwide (users, whether paid or not) at the end of 2019, and Statista estimated 40 million at the end of 2020. That's ... More

Voice Assistants in More Than Half of UK Homes (DTE)

According to consumer research from Ampere Analysis, 52% of internet households own a voice assistant device in the UK, while that figure stands at 49% for US households. Across al... More

Ampere: Legacy Media Firms Have the Tools to Transition to the Streaming Era (Variety)

Ampere Analysis says that legacy media players, specifically vertically-integrated film and TV conglomerates, have many of the strengths needed to make the transition to a direct-t... More