There’s often an astounding disparity between how brands think their customers feel about their products and services and how customers actually feel. Your operational data, such... More
Tag Archives: Customer Experience Management
5 Ways Customer Experience Management Can Improve e-Commerce (Forbes)
Adobe, Software AG Partner to Advance Customer Experience Management (MESA)
Adobe and Software AG announced a partnership to help companies transform their customer experience management (CXM) by bringing together customer data from across multiple enterpr... More
Real-Time Data Fuels Customer Experience Management (CMO)
While it’s clear that businesses compete based on customer experience, a good deal of uncertainty exists about what an effective customer experience management (CXM) strategy loo... More