When applied to digital transformation efforts, KPIs can drive business strategy and provide a distinct competitive advantage. Because algorithms can “learn” from previous resu... More
Tag Archives: digital business
Digital Business Needs New KPIs – Here’s Why They Matter (MIT)
2020 Tech Trend: A New Wave of Digital Business Leaders (DXC Technology Blog)
We are now undeniably in a digital world, where even if information technology is not your product or service, it will touch every part of the products and services that you provid... More

Cole Media: Helping M&E Companies Launch, Invest, and Improve New Businesses
After many years working with Sony Pictures, Warner Bros., and mobile video start-up PacketVideo, Lauren Cole began getting calls from groups looking to launch new international an... More
Cognizant CEO Brian Humphries: Growth in Digital Business is Top Priority (The Hiundu)
Brian Humphries took over as the Chief Executive Officer of Cognizant in April this year. He has taken charge at an interesting time, when new areas of business such as cloud and d... More
Infosys Eyeing 50% Revenue From Digital Business (Economic Times)
Infosys is gunning for higher margins as it aims to earn half its revenue from the company’s fast-growing digital portfolio, according to its chief executive Salil Parekh. Buoyed... More

M&E Journal: Your Customer Journey Starts With Digital Transformation
By Jade McQueen, Senior Managing Director, M&E, Box - The entertainment industry saw a massive consolidation last year with some of the biggest players joining forces and reshap... More

SAP CFO: New Technologies, Finance Teams Play Key Roles in Organizations’ Digital Transformations
Artificial intelligence (AI) and other new technologies, along with CFOs and their finance teams, all have significant roles to play in transforming companies into digital organiza... More
Cognizant, ASU Create Custom Digital Business Consulting Curriculum (MESA)
Cognizant and Arizona State University are partnering to co-design a digital business analyst certificate program and a new curriculum designed to prepare emerging professionals fo... More
Wipro, Alfresco Expand Partnership to Offer Open Source Based Digital Transformation Capabilities (MESA)
Wipro Digital and Alfresco today announced an expanded global partnership to create, build and run open source based digital transformation programs for its clients, across the glo... More

Q&A: Industry Vet Ludovisi Talks Fan Engagement
By Devendra Mishra, Executive Director, HITS and Chief Strategist, MESA - The emerging direct-to-consumer (DTC) initiatives of the Hollywood studios and networks have been a lon... More
Cognizant Interactive Among Top of Ad Age’s Agency Report 2018 Rankings (MESA)
Cognizant today announced Cognizant Interactive is ranked among the top agencies in the Ad Age Agency Report 2018: Rankings And Analysis. In its debut appearance, Cognizant Interac... More
EU Reveals a Digital Tax Plan that Could Penalize Google, Amazon, Facebook (CNBC)
Tech giants including Google, Amazon and Facebook could soon face higher taxes in Europe. The European Commission — the executive arm of the European Union (EU) — unveiled p... More
Accenture’s Liquid Studio in Singapore Helps Clients Accelerate Digital Businesses with Rapid Application Development (MESA)
Accenture has launched a Liquid Studio in Singapore to help clients around the region take advantage of new innovations and accelerate software application development cycles. The ... More
The Impact of New Digital Business Models on IT Services (Content Loop)
Suddenly, on-shoring is becoming more in vogue. Like many U.S. CIOs and their C-suite colleagues, you may be actively exploring how to duplicate or offset the loss of cost benefits... More