Tag Archives: sports

Data Scores Big for the Sports Fan Experience (Techonomy)

Instead of eroding the inherently human qualities of playing and watching sports, though, data is enhancing them, enabling leagues and teams to capitalise on the direct-to-consumer... More

The Premier League’s Mega US Rights Deal Represents the Next Step of its International Evolution (DTE)

While sports broadcasting has typically been at home on traditional linear TV, advancements to live streaming technology – along with competition in an increasingly congested mar... More

Using Data to Innovate and Transform in Sports, Media (Red Bee Blog)

As society becomes more technologically advanced, decisions that were previously made by humans are now being made by algorithms and data models. While this might be perceived to b... More

The Future of Sports is Algorithms, Not Athletes (Inverse)

From fantasy leagues to biometrics, sports is becoming its own cyborg.... More

Using Data to Innovate and Transform in Sports, Media (Red Bee Blog)

As society becomes more technologically advanced, decisions that were previously made by humans are now being made by algorithms and data models. While this might be perceived to b... More

Why Sinclair’s $250M Sports Streaming Swing Could Deliver a Walk-off Defeat of Pay TV (Next TV)

A Sinclair streaming service could dramatically reshape the sports streaming leader board, and not incidentally, what’s left of the cable bundle and broadcast TV, too.... More

European Broadcasters to Make $11B From Football (BTN)

The UK leads the revenue charts by some distance, with $3.6 billion expected from screening live matches from the English Premier League and Champions League in the 2021/22 season.... More

Study: Online Assets of World’s Top Sports Leagues Worth More Than $1.3B (Sports Pro)

The world’s leading sports leagues could stand to generate more than a combined US$1.3 billion in 2021 from their online inventory across Facebook, Instagram and Twitter, accordi... More

Study: Premier League Could Generate $432M From Digital Inventory in 2021 (Sports Pro)

The world’s leading sports leagues could stand to generate more than a combined US$1.3 billion in 2021 from their online inventory across Facebook, Instagram and Twitter, accordi... More

NHL, WarnerMedia Strike 7-Year Deal That Puts Live Games on HBO Max (Variety)

Hockey is going somewhere it has never been before. WarnerMedia gained rights to show live NHL games on its two big cable networks, TBS and TNT, as well as its new streaming hub, H... More

Streaming Giants Could Win Big as Soccer Community Reels Over Super League Split (CNBC)

The power struggle upending European soccer has drawn widespread criticism from former players, pundits and politicians. Now, it could reshape the broadcast rights deals that under... More

Six More Months of COVID-19 Restrictions – Where Does Sports Broadcasting Go From Here? (DTE)

The UK government deflated broadcasters, sports leagues and fans alike when it announced that there will be at least six more months of COVID-19-related restrictions, including the... More

150,000 Stream EFL, but Revenue Only a Third of Typical Match Day Receipts (DTE)

While the figure represents an uptick over typical EFL viewing figures, the Daily Mail reports that the streaming audiences only represent 40% of the clubs’ combined average matc... More

AI is Changing the Game for Sports Organisations

Sports teams have always been about entertainment, since their primary mandate – their very reason for existence, if you will – is to compete and win exciting games for their f... More

EPL Sees Best U.S. Audience in Four Years for NBC (DTE)

The stop-start English Premier League concluded last weekend, and the entire season proved a hit in the US with NBC scoring its highest viewership in four years. According to data ... More

Real Fans Can’t Make it to Games, so Professional Sports are Turning to Digital Crowds (Protocol)

Computer-generated fans could allow smaller sports events to make it big on TV.... More

Sports Broadcasters Look to the Cloud in Pandemic Return (DTE)

From dearth to excess; sports are back on TV with a vengeance to make up for lost time. The English Premier league, for example, is scheduled to cram in 92 matches between its June... More

Sports Streaming Surged in June (World Screen)

As Bundesliga, La Liga, Premier League and Serie A returned last month, sports streaming surged across Europe, according to a new report. With sports on hold in March and April, ti... More

Sports Broadcasters Look to the Cloud in Pandemic Return (DTE)

From dearth to excess; sports are back on TV with a vengeance to make up for lost time.... More

Bundesliga Confirms Rights Sale (DTE)

The German Bundesliga has announced the distribution of its domestic rights for the four seasons from 2021-22 with Sky, DAZN and Sat.1 all picking up matches. The value of the righ... More