Tag Archives: VR

YouTube announced that it will releases a VR-centric YouTube app later this year. While virtual reality and 360-degree videos are already available through the site's mobile apps. ... More

The worlds of virtual reality and augmented reality are meant to be light-hearted and fun. So that’s the tactic Ted Schilowitz, futurist for 20th Century Fox, will be taking with... More

The consumer virtual reality (VR) market opportunity beyond gaming is beginning to ramp up, according to an Interactive Broadband Consulting Group (IBB) survey, which says that 54%... More

Google is taking is VR efforts to the next level: The company announced a new Android-based VR platform dubbed Daydream at its Google I/O developer conference in Mountain View, Cal... More

Adobe is debuting Virtual Cinema, a feature that will allow Primetime clients to develop experiences for users to enter a virtual environment. According to Adobe, users will be abl... More

Were you to get a VR headset and decide to use it, you’d find that the content is frustratingly hard to find. There's a lot of great stuff, but the hunt can be frustrating. Disne... More

Virtual-reality surround sound -- also known as 3D audio, binaural, 5.1 or whatever you want to call it -- never caught on for music. Surround sound that goes hand-in-hand with vid... More

All the plans may seem like overkill for an emerging medium that only a small slice of Americans have even sampled. But these VR and 360-video opportunities do have promise for mar... More

As virtual reality evolves beyond the realms of gaming and advertising and becomes an alternative medium for filmmakers and storytellers, Cannes has taken note. The festival this y... More

For many fans, the next best thing to being at a game in person is up-close virtual access to their favorite players. For example, imagine lying on the ground in between 2014 World... More

Visualization is often a key part of the ‘crucial last step’ in Big Data projects – large scale analytical operations designed to draw insights from the ever growing amount o... More

Live Nation has partnered with virtual reality streaming startup NextVR to stream hundreds of concerts and other events to users of VR headsets. A first concert will be streamed th... More

Since its inception in 2012, Digital Content NewFronts presentations have been all about convincing marketers to double down on digital video. But this year's extravaganza seeks to... More

Though there is strong interest in and momentum behind the virtual reality market, the tipping point on mainstream adoption is still years away, Greenlight VR found in a new 10-yea... More

Julian Mower, Testronic: Without a doubt, we are entering one of the most exciting periods the games market has seen for many years – with the arrival of virtual reality, interac... More

Why am I circling December 25th on my calendar? Because Christmas 2016 is judgment day for Virtual Reality. Many telltale signs point toward Christmas as being a make or break mome... More

In the first quarter of this year, investors and venture capitalists have pumped $300-$400 million into the virtual reality business, the same amount of money that was invested in ... More

Media and entertainment companies want to help shape the next entertainment platform: virtual reality. Over the last several months, companies including Condé Nast and Vice Media ... More

NCAA March Madness Live, the men’s college basketball championship tourney app developed by Turner Sports and CBS, will have a new feature for the Final Four: virtual reality. Bo... More

A dream of science fiction, which is how Facebook’s Mark Zuckerberg describes virtual reality, is about to come true. Oculus, the virtual-reality company that Facebook acquired f... More