Smart Screen Exclusive
Prominent Futurist Robert Tercek to Keynote 2nd Screen Summit NYC and Discuss ‘Inventing the Future’ of Consumer Engagement
Story Highlights
By Lyndsey Schaefer
The 2nd Screen Summit (S3) takes center stage during CEA’s CE Week in New York City (June 24-28) with a special focus on brands, advertising and broadcast networks.
Pioneering digital media executive Robert Tercek continues to engage audiences with his thought-provoking approach to what lies ahead as technology and media continue their collision course across the TV industry. Tercek, who is Chairman of Creative Visions, has been announced as featured keynote speaker at the upcoming 2nd Screen Summit NYC on June 27 at Clearview Cinemas Chelsea.
In his keynote presentation that no network or advertising executive should miss, Tercek will frame the discussion around 2nd Screen engaged viewers, by discussing the impact of TV’s current golden age and the onset of the mass proliferation of tablets and smartphones in consumer homes. He will also address the affects on advertising, TV audience engagement from the networks and sports leagues, and where the challenges and opportunities lie in the near future for the 2nd Screen industry. Tercek’s keynote promises to be a highlight of the S3 NYC, which is expected to draw more than 400 executives spanning all facets of the 2nd Screen ecosystem.
Tercek has been “Inventing the Future” of media and entertainment throughout his 25-year career. He is passionate about inspiring audiences to seize their own destiny by thinking creatively and taking decisive action. His business strategies are informed by his personal experience as a pioneering executive for MTV, Sony and OWN, and as an entrepreneur in disruptive startup ventures. For more insight into Tercek’s perspective, visit his Web site at www.RobertTercek.com or his Twitter feed at @Superplex.
Presented by DISH and produced by MESA and the 2nd Screen Society in partnership with Broadcasting & Cable, Multichannel News and TWICE magazines this annual event will bring together consumer electronics, broadcast, advertising, brand and content holder executives along with their technology provider partners for a full program of information, market statistics, education and thought leadership around the emerging 2nd Screen ecosystem.
To register for S3 NYC and for the full conference program, visit http://www.2ndscreensociety.com/nyc2013/conference-program/
