Business
Sony DADC NMS Details AWS Solution (MESA)
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Under its Ven.ue brand, Sony DADC New Media Solutions (NMS) provides digital supply chain solutions targeting major film studios, broadcasters, music labels, game companies, and other content providers. Ven.ue provides everything from over-the-top (OTT) content to companies like Funimation Entertainment; media processing and distribution to customers like Sony Pictures Entertainment; and smart-toy solutions to the broader entertainment industry.
Ven.ue, which enables consumer experiences and content delivery across all devices and more than 1,200 distribution points worldwide, is experiencing rapid growth. “We store 20 petabytes of motion picture and television content, and that’s growing at about 1 petabyte every quarter,” says Andy Shenkler, chief solutions and technology officer for Sony DADC New Media Solutions.
Keeping pace with that growth, though, was difficult using the existing NMS data center. “When we considered the capex and functionality required to grow and update our on-premises environment, we really had to question whether that was the right model,” Shenkler says. “We also knew we were going to have to do a hardware refresh—for example, to expand our tape libraries. We didn’t know if it made sense to make another five-year commitment to new hardware.”
