Business
NAB Show: TransMedia Dynamics and GrayMeta Announce Strategic Alliance (MESA)
Story Highlights
GrayMeta and TransMedia Dynamics today announced a strategic alliance which aims to solve some of the industry’s most complex data challenges. Rich metadata created by the GrayMeta Platform is now integrated (via the GrayMeta API) into TMD’s Mediaflex-Unified Media Services (UMS) platform, enabling organizations to provide enhanced metadata for all assets within the UMS platform – ultimately increasing operational efficiency and streamlining processes for TMD customers.
The GrayMeta Platform leverages best-of-breed artificial intelligence and machine learning services to extract insightful temporal metadata including people, landmarks, logos, objects and emotions.
By integrating the data created by the GrayMeta Platform, TMD can provide organizations with enriched metadata for each of their assets – making content tagging, compliance and quality control processes more efficient.
TMD will be demonstrating the integration of the GrayMeta Platform at the NAB conference in Las Vegas, April 9-12, at Booth# SL5329. The GrayMeta Platform will also be demonstrated at the Amazon (SU2202) and Microsoft (SL6716) booths at NAB.
