Business

NAB 2020: OWNZONES to Demo New Content Workflow Technologies (MESA)

OWNZONES Entertainment Technologies will display its newest innovations for content workflow and supply chain management at NAB Show 2020. The company will also highlight its technology collaboration with Amazon Web Services (AWS), demonstrating how the companies are working together to offer content owners and providers cloud-based solutions for creation and distribution to any audience or platform.

OWNZONES will feature its technologies as part of the AWS Partner Pods, in the AWS Booth (SU2202) of the Las Vegas Convention Center.

“There are so many moving parts to the content creation and distribution workflow,” said Dan Goman, CEO of OWNZONES. “Successful delivery is never the result of just one company’s efforts. It takes true collaboration with other industry leaders. Our NAB demos in collaboration with AWS will provide the perfect example of why it’s critical to nurture the right relationships to benefit customers developing content for a range of media and entertainment applications.”

NAB attendees can experience OWNZONES’ Connect SaaS platform, the first cloud-based solution to support SMPTE IMF and ACES workflows. Connect was designed to join the fragmented pieces of many post-production workflows by replacing multiple vendors, non-compatible formats and expensive data servers. The largest movie studio or smallest indie network can easily connect with their audiences by rapidly processing and delivering content in any format to any platform. Through this platform, users can transcode video content up to 35 times faster while reducing costs up to 90 percent.

Attendees can also experience two new content scanning technologies: FrameDNA and Deep Analysis, which can fit into users’ workflows either as separate tools or complementary pieces.

FrameDNA uses AI technology to make frame-by-frame comparisons between multiple files, eliminating redundancies, reducing storage footprints by 73% and creating duplicates 5 times faster. This content library tool scans millions of hours of content in hours to deduplicate and consolidate content, prepares localized versions simultaneously with the click of a button, converts 100,000 on-prem flat files into 10,000 cloud-based IMF packages for distribution in any format. As a result, FrameDNA monetizes and “future-proofs” content through efficient archival and delivery logistics.

Deep Analysis lets users scan their content to better understand its layout and formatting, locating scene changes, color bars, blacks, texted scenes and essences without having to watch it in real time. This information is presented in an easy-to-understand graphic interface and producers can save scanned content to reuse in future projects.

Also on display is Discover, OWNZONES’ cloud-based B2B sales platform that offers everything content companies need to impress buyers, licensors, and reviewers. Discover’s seamless integration with Connect facilitates the instantaneous fulfillment of avails, connecting sales and operations teams to streamline delivery workflows. Originally built as a B2C white-label OTT platform, a focus on delivering a premium user experience with a rich CMS was the driving force throughout the development of Discover and is what now sets it apart from others on the market.