Business

Anna di Silverio, the new European Area President, and Rodrigo Caserta, new Growth Markets Area President, are both set to help drive the growth of Avanade’s business. Di Silverio will manage the implementation of strategy and operations, plus lead a team of 5,000 professionals across 16 countries in Europe. Caserta will lead a team of nearly 3,000 professionals across Australia, Brazil, Greater China, Japan, Malaysia and Singapore.

Di Silverio joined Avanade in 2010 as General Manager of Italy. In 2015, she moved to Singapore to assume the role of Chief Operating Officer of Growth Markets (Australia, Brazil, Greater China, Japan, Malaysia and Singapore) and became Area President in 2016.

Under her leadership, Avanade has consistently achieved double-digit growth in Growth Markets, successfully established Digital Innovation Studios in Australia, Singapore and Japan, and expanded geographically into Osaka, Japan. Her unwavering commitment towards people and culture is demonstrated in the diversity of her leadership team which comprises more than 40 percent women leaders and a 61 percent increase in number of employees. In addition, Avanade has been recognized as Employer of Choice for Gender Equality in Australia and Top 50 Best Places to Work in Brazil.

“After five years leading our Growth Markets business, I couldn’t be more delighted that Anna will become our Area President in Europe,” said Maynard. “Her ability to partner with our clients, to grow our business and prioritize our people will be critical as she leads our European business into its next chapter.”

“I am incredibly proud of our team, our results and the positive impact we’ve made on our clients in Growth Markets,” said Di Silverio. “As organizations increasingly look to us to rethink and reimagine the future of their businesses, I am excited about the opportunity this move offers for cross-pollination of ideas from Growth Markets to Europe.”

Caserta will move from São Paulo, Brazil, to be based in Singapore.

“I am delighted that Rodrigo is stepping up to lead Avanade in Growth Markets and help our clients navigate the future. His passion for people and innovation together with his track record of success as General Manager of Brazil make him the ideal choice to succeed Anna in this role,” said Maynard. “I’d also like to thank Anna for the tremendous impact that she has made on our business over the past five years. I’m looking forward to continuing to work with her as Area President of Europe.”

Rodrigo joined Avanade Brazil in 2015 as Sales Lead and became General Manager in 2016. Under his leadership, Avanade Brazil has experienced consistent double-digit growth and expanded the size of the team to more than 1,000 employees. As a member of Avanade’s Corporate Citizenship Council representing Growth Markets, Rodrigo helped expand the STEM Scholarship program in Brazil and launched a new initiative to train and employ mature professionals. In 2019, Avanade Brazil was recognized by Glassdoor as one of the Best Places to Work in the country.

“Growth Markets is home to some of the world’s most dynamic and multi-cultural geographies. It is also home to some of the most talented people I’ve worked with at Avanade. I look forward to working closely with the team – helping our clients build greater resilience in their businesses and creating exceptional experiences,” said Rodrigo.