Business

Slalom announced that Steven Polster has joined the company as Managing Director of the Media & Entertainment LA practice. His new role became effective January 1, 2021.

He will report to Karl Mehu, Slalom’s General Manager for Los Angeles.

Steven brings over 22 years of media and technology experience to Slalom from leadership roles with Fortune 500 media companies, professional services firms, and award-winning startups.

He is experienced in bringing digital transformation, data and analytics, automation, customer engagement, and strategic advisory solutions to a wide-range of media segments including streaming, television, film production and distribution, home entertainment, consumer products, gaming, music, theme parks and content licensing.

Before joining Slalom, Steven led Cognizant’s West Coast Media business unit, where he drove a successful pivot to growth, helping clients improve the efficiency and reach of their evolving business models through the use of new technologies and digital capabilities.

Prior to his role at Cognizant, Steven setup and led high performance sales and client service teams as SVP of Worldwide Sales & Marketing at Technicolor, and held other senior leadership roles at ViacomCBS, Miramax, and Mattel.

“Media and Entertainment companies are navigating a continually evolving consumer landscape driven by technological change, and testing and pushing the limits on new business models in an increasingly cloud-based world, and are looking for a strategic partner on the ground to enable their global digital transformation initiatives. Slalom is ideally positioned to create innovative solutions to the industry’s biggest challenges, and I am thrilled to join a team with deep M&E industry expertise that helps clients succeed in their digital journeys,” said Polster.

Karl Mehu, General Manager of Slalom Los Angeles, commented: “M&E represents a huge opportunity for growth, and I am thrilled to welcome Steve to the Slalom team in the newly created Managing Director role. We have built a strong reputation in the Media and Entertainment industry over the past several years, and Steven’s leadership experience across both internal and client transformation roles will help us accelerate growth in the LA market, and further expand our ability to provide even stronger solutions, and service to our clients”