Veritone, OOONA Partner to Create Synthetic Audio Description for Silver Trak Digital

With the combined power of Veritone Voice and OOONA’s state-of-the-art, cloud-based media localisation platform, Silver Trak gains the capability to script and synthesise voice audio description programmes for blind and visually impaired audiences. The integration has the added benefit of seamless multi-language workflows for re-voicing, captioning, translation and transcription projects.

“Working with Veritone and OOONA is a game changer for us,” said Silver Trak CEO Tim Creswell. “Veritone Voice offers amazing multi-language synthetic media capabilities to add to our human voice services, and OOONA develops great user tools for captioning and audio description operators. It means our language operators don’t have to pivot between platforms. They can do all of their audio description and captioning work in their native language interface and generate life-like synthetic voices for quick project turnarounds.”

Veritone Voice, a custom synthetic voice cloning solution, allows content creators and providers to securely and ethically create and monetise synthetic voices in real or digitally immersive worlds—transforming them into different languages, dialects, accents, genders and more. In addition to a managed service, Veritone Voice provides a self-serve application enabling users to create text-to-speech voice projects with over 200 stock voice models across more than 100 languages.

The global localisation software market is projected to grow to $5.51 billion by 2028, at a compound annual growth rate of 4.3 percent. OOONA is a leading provider of management and production tools for the media localisation industry, with a fully online, secure and scalable platform that incorporates a complete suite of technology tools for the execution of high-quality localisation projects. Its intuitive dashboards allow for a bird’s eye view of the entire localisation pipeline, with built-in budget control and features that facilitate the scheduling of urgent tasks and collaboration of remote workers.

“Our innovative yet pragmatic outlook on workflows and our user-centric approach has not only enabled us to lead the market in delivering cutting-edge products and solutions, but also gives companies like Silver Trak a competitive advantage,” said OOONA Co-founder and CEO Wayne Garb. “Now, with the addition of unique capabilities from Veritone Voice, we bring even more value to our customers who rely on best-in-class solutions for their translation, dubbing and subtitling needs.”

“We are pleased to partner with OOONA to bring Silver Trak the unique value of our synthetic voices within the intuitive scripting interface of the OOONA platform,” said Drew Hilles, senior vice president of Global Commercial Sales, Veritone. “As localisation projects become more complex and audience reach expands across cultures and borders, coupled with increasing mandates to service visually impaired audiences, Veritone Voice provides multi-language realistic stock and custom voices for audio description projects that saves both time and money.”