M+E Daily
Whip Media Announces Expanded Agreement with PBS Distribution for FAST Performance Tracking, Financial Automation
Story Highlights
Whip Media and PBS Distribution announced at CES 2024 an expanded agreement. PBS Distribution currently utilizes Whip Media’s performance tracking and finance solution for their businesses and has now expanded services to include Whip Media’s new FASTrack tool.
“Whip Media is excited to be working with PBS Distribution for the next chapter of its growth as it ex pands its footprint in free ad-supported streaming,” said Carol Hanley, CEO of Whip Media.
“We are pleased to be implementing Whip Media’s new dynamic set of tools for our AVOD and FAST businesses”, said PBS Distribution President Andrea Downing. “Creating an efficient workflow around performance data is important to the success of our business.”
Whip Media’s FAST & AVOD solutions include extensive streaming performance tracking, offering a complete view of partner performance. As well as advancements in financial automation and reporting that are crucial for operational efficiencies.