All posts by Jeff Hyatt

By Chris Tribbey Zane Vella, CEO of San Francisco-based Watchwith, sees 2015 as a potentially transformative year when it comes to how TV is consumed on digital devices. With dig... More

By Chris Tribbey Service operators, content owners, OTT providers and other industry stakeholders will converge in Los Angeles March 3-4 to tackle the changing face of television ... More

Teradata, the big data analytics and marketing applications company will provide advanced analytics services to Anheuser-Busch. The nation’s largest brewer intends to leverage in... More

That was, in corporate terms, fast. After 18 months of development, NBCUniversal is leveraging third- and first-party data to create what the company is calling its Audience Target... More

he data team at Netflix is opening sourcing some of the tools it uses to analyze data stored in Hadoop. The overall open source project is called Surus, and it focuses on user-defi... More

A number of vendors in the DAM industry were asked one question, "What innovative new features and technologies will you offer in 2015?" And while the DAM and MAM industry is diver... More

Cable, satellite and telco operators have been gathering data about their customers for decades, but results often fall short of expectations. These days, though, so-called big dat... More

Video: The dig data rush has transformed the enterprise and unlocked opportunities. How are companies leveraging big data and delivering results? What are the challenges around usi... More

As the Digital Asset Management (DAM) marketplace changes and grows to meet new expectations, let’s start 2015 the right way by reaffirming what DAM is. DAM consists of the manag... More

From phones to cars to refrigerators to farm equipment, software is helping our stuff work better and smarter. But those features come at a high hidden cost: the rapid erosion of o... More

Big data is a boon to every industry. And as data volumes continue their exponential rise, the need to protect sensitive information from being compromised is greater than ever bef... More

A lot of the marketing and analytics software solutions available today do a great job of answering questions you have in their particular silo. For example, you can set up a BI da... More

Musicmetric launched in 2008 as a way for music industry clients to track social and sales analytics, later adding in streaming data too. Its most recent funding round was $4.8m in... More

Unless traditional TV viewing evaporates, Nielsen will retain the advantage of being the currency there, leaving networks and marketers with little choice but to keep paying it. In... More

The new metric should provide additional information for television networks and advertisers. ComScore’s initial research revealed that by counting the number of people watching ... More

It used to be that a TV remote maintained a private connection, a line of sight infrared signal between you and the TV. Today TVs are capable of much more, so you might need an app... More

By Alan Wolk Once dismissed as the domain of cute kittens and sneezing pandas, online video is coming into its own, and 2015 promises to be the year it leaves its childhood behind... More

Video traffic on the Akamai network is accelerating quickly, and doubling faster than it did in years past, says Bill Wheaton, Senior VP and General Manager at Akamai, a cloud serv... More

Adobe isn’t exactly synonymous with ecommerce. At least, synonymous in the sense of competitors SAP and Oracle, which have invested aggressively and acquired commerce-centric com... More