HITS Exclusives
NAGRA, Harmonic Debut Live Sports Watermarking Solution
Content security and multi-screen user experience solutions firm NAGRA has launched a new live sports streaming watermarking-as-a-service offering with video delivery tech company ... More
Island Pitch: Do Cool Things the Right Way
To start the year, Jonathan de Armas, former partner at digital media solutions firm Diamond, former director of architecture and enterprise media frameworks at Fox Filmed Entertai... More
Changing the Way You Look at Your Media
Where is that media file? Where is that one asset you need right now, to give to that person way over on the other side of the world, so they can do their job on time? That is ... More
EIDR, ISAN Provide Updates on Their ID Standard Registries
Directors of the Entertainment ID Registry (EIDR) and International Standard Audiovisual Number (ISAN) International Agency provided updates on their respective identifier standard... More
HITS Spring: Unity’s Building the Infrastructure That Will ‘Drive the Future of Content Creation’
From Unity Artistry tools that include ArtEngine, SpeedTree and Ziva Dynamics to its Weta pipelines in support of virtual production, video game software development company Unity ... More
HITS Spring: The Evolution of Virtual Production Smart Stages
Production technology over the last three years has fundamentally changed the way we work and collaborate with each other, according to industry experts. Cameras are now talking to... More
HITS Spring: Scan Truck Drives From Reality to the Metaverse
It takes a whole village of professionals to deliver the cutting-edge technologies involved in delivering the highest-quality 3D assets for commercials, feature films, TV shows, vi... More
HITS Spring: How Community Collaboration Helps M&E Innovation
The Hollywood Professional Association (HPA) is the premier community for production and post-production individuals, businesses and technologies. Each year at the legendary “wee... More
Iyuno-SDI Offers ‘A Simplified Look at the Subtitling Production Process’
Localization specialist Iyuno-SDI has debuted a new white paper offering a simplified overview of the art and science behind subtitling, with the hope of eliminating some false per... More
HITS Spring: The Metaverse is Just Getting Started, MESA and ICVR Say
Most of our business interactions during the pandemic became increasingly local while expanding globally at the exact same time thanks to new collaboration tools. (more…)... More
HITS Spring: VR Execs Explore What the Metaverse Means IRL
The increasing traction that the metaverse is getting stands to have major implications for the real world -- in real life (IRL) -- also, according to executives from virtual reali... More
HITS Spring: NFTs Aren’t a Fad and the Tech is ‘Here to Stay,’ Lionsgate Says
Non-fungible tokens (NFTs) aren’t a fad and media and entertainment companies should embrace them and use them to enhance the content and experiences they provide to consumers, a... More
HITS Spring: Challenges Linger in the Voyage to the Cloud
With studios and production houses increasingly shifting to cloud-based workflows, producers have come to realize the true costs of doing business in the cloud: dollars and latency... More
HITS Spring: Genpact Explores the Possibilities for M&E Companies in the Metaverse
As technology brands start to increasingly create their own metaverses, one thing has become clear: media, publishing and entertainment companies will have a unique role to play in... More
HITS Keynoter: Good Leaders Find Space Just to ‘Be’
UNIVERSAL CITY, Calif. — The full-day program for the May 19 Hollywood Innovation and Transformation Summit (HITS), held at the Universal Hilton in Los Angeles, and online via ME... More
The Metaverse and More: HITS Spring May 19 Program Biggest Yet
At the May 19 Hollywood Innovation and Transformation Summit (HITS), held at the Universal Hilton in Los Angeles, and online via MESA’s virtual platform, the MESAverse, attendees... More
NAB 2022: MEDCA Explores the Importance of Data Industry Standards
Advanced compute including artificial intelligence (AI) and machine learning (ML), broadcast, editorial, previsualization, smart stages, VFX and all data-centric workflows are, at ... More
HITS Spring: Softtek to Tackle Metaverse Experiences
At the May 19 Hollywood Innovation and Transformation Summit (HITS), held at the Universal Hilton in Los Angeles, and online via MESA’s virtual platform, the MESAverse, the team ... More
HITS Spring: EIDR’s Choi Brings Standards Discussion
At the May 19 Hollywood Innovation and Transformation Summit (HITS), held at the Universal Hilton in Los Angeles, and online via MESA’s virtual platform, the MESAverse, Hollie Ch... More
May 19 HITS Spring Explores Impact of the Metaverse, Virtual Productions Across the Enterprise
Following successful in-person events in Los Angeles, London and Las Vegas, MESA prepares for its biggest one yet: the May 19 Hollywood Innovation and Transformation Summit (HITS),... More