M+E Connections

MicroStrategy heads to London and Madrid for its Roadmap Summit series, Eurofins examines the ways to make high-speed digital testing simple, and the Adobe Summit kicks into full gear.

Those are just a few of the events from the MESA community the week of March 20-24, according to MESA’s global member e-calendar.

Here’s a look at what’s ahead:

Monday:

• Adobe Summit runs all week in Las Vegas. Expand your skill-set, spark inspiration, and build connections that empower you to make the digital economy personal. For those unable to attend the world-class event in Vegas, join virtually from anywhere for free. Oscar winner Aaron Sorkin and a host of top technology CEOs headline the speaker list.

• MicroStrategy’s Roadmap Summit series stops in London. Open dialogue with its most important customers is critical to how the company builds its product. In 2023 MicroStrategy’s executive team is coming to the customers— to listen, share, and connect. This is their opportunity to speak directly with MicroStrategy product leadership, learn from other customers, and drive value directly back into the business.

Tuesday:

• Technicolor Creative Studios hosts “Learn, Create and Grow with FX.” Sagar Netha Chirumalla, trainer with Technicolor Creative Studios Academy will lead the session on FX in this “Learn, Create and Grow” webinar series. You will learn how FX artists combine a variety of 3D assets produced by our Layout and Animation departments to create rigid body, particle, and fluid simulations. Sagar will also demonstrate how you can deliver high-quality content on time for feature films and episodic television series. This webinar will also cover professional workflows and how to enhance your creative and technical skills in FX.

• Adobe hosts its latest ColdFusion webinar “Road to Fortuna Series: GraphQL.” This informative and technical session will be led by Mark Takata. During this session, he will showcase the new GraphQL capabilities of ColdFusion’s upcoming new version, codenamed Fortuna. GraphQL is a query language that helps optimise data delivery, and during the session, Mark will demonstrate how GraphQL works and its advantages over traditional REST APIs. He will also show use cases and practical examples of queries, mutations, and subscriptions, as well as other features of GraphQL being added, such as fragments.

Wednesday:

• Eurofins hosts the seminar “High Speed Digital Testing Made Easy.” Experts from Rohde & Schwarz, Electro Rent and Eurofins Digital Testing will cover a variety of subjects and signal integrity challenges that engineers encounter while testing interfaces such as USB 3.2, characterising PCBs, and high bandwidth interconnects. The seminar will take place at the state-of-the-art Imec facility in Leuven, with 12,000 m² cleanrooms and cutting-edge labs, taking nano- and digital technology to the next level.

Thursday:

• MicroStrategy’s Roadmap Summit series stops in Madrid. Open dialogue with its most important customers is critical to how the company builds its product. In 2023 MicroStrategy’s executive team is coming to the customers— to listen, share, and connect. This is their opportunity to speak directly with MicroStrategy product leadership, learn from other customers, and drive value directly back into the business.

• Zendesk hosts a pair of events. First up is “A CX Moment with Dutch Bros Coffee.” You may know Dutch Bros from their fabulous coffee, creative drink ware, or even just their coffee shops vibes, but they are much more than that. Angi Veek, senior director of customer experience, and Sonia Martin, senior manager of customer success at Dutch Bros, share how they focus on building relationships with their customers and why it’s their No. 1 priority. Then in Marina Del Rey, Calif., it’s “Ready, Set, Grow! Make CX Your Competitive Advantage.” Join Zendesk for a conversation with small- and mid-sized business leaders who are successfully scaling their CX organisations to compete (and win) against established industry giants. Hear how your SMB peers approach creating a top-tier digital customer service experience to boost business, understand how to best avoid costly mistakes while scaling your CX, and learn how to use emerging technologies to take full advantage of your resources.