Smart Screen News Headlines
Emmys Double Down on Second Screen (Variety)
TV’s increasing efforts to target viewers across platforms is connecting with one important audience: the TV Academy. For this year’s edition of Primetime Emmys, the Academy of... More
Global Social TV Market to Grow at a CAGR of 39.6 Percent over the Period 2012-2016 (SB Wire)
TechNavio's analysts forecast the Global Social TV market to grow at a CAGR of 39.6 percent over the period 2012-2016. One of the key factors contributing to this market growth is ... More
An Inside Look at How Fox Used Tumblr to Grow ‘The Following’ (Lost Remote)
The Following, Fox’s new thriller starring Kevin Bacon has taken an extremely unique approach to leveraging social TV. It has built a strong social TV following (pun intended) th... More
The Rise of Second-Screen Advertising (Brand-e.biz)
Until recently, Facebook faced a wall of criticism that that they had failed to sufficiently capitalise on their mobile users, says Eric Mugnier*.The situation changed in January o... More
SecondSync Integrates BARB Overnights into Social TV Dashboard (Broadband TV News)
Social TV analytics company SecondSync has integrated overnight TV ratings from BARB into its social TV measurement service. It means that for the first time broadcasters, programm... More
Audible Magic Receives Patent for Automated TV Ad Recognition (Reuters)
Audible Magic, the leading innovator in automated content recognition (ACR) technology for “smart” consumer electronics (CE) and other applications, today announced that it has... More
Shazam, Screenvision Strike 2-Screen Ad Deal (MediaPost)
Shazam is bringing its TV second-screen experience to movie theaters through a new partnership with in-cinema advertising network Screenvision. Under their agreement, Shazam app us... More
Happy And You Know It? ABC News Offers Digital Means To Tell The World (Variety
In a move that could turn watching TV news into the sort of couch-potato gabfest one might expect to take place during the Super Bowl or the series finale of “Lost,” Walt Disne... More
Telemundo Named First U.S. Hispanic Zeebox Partner (Broadway World)
Telemundo Media and zeebox announced a partnership today encompassing the network's largest second screen initiative to date, kicking off with the 2013 "Latin Billboard Awards Pres... More
NFL ’13 iOS App Updated with Live Coverage, Second-Screen Experience & Push Notifications for 2013 NFL Draft (9 to 5 mac)
NFL Enterprises has updated its NFL ’13 app today to offer live coverage and a new second screen experience to a number of users directly through the app for the upcoming 2013 NF... More
Heineken Embraces Second-Screen Trend with New Mobile Push (Brand Channel)
Dutch brewing giant Heineken is jumping into real-time "second-screen" experiences with a social media strategy targeting consumers on mobile devices. "We're working on projects at... More
Connected or Companion TV: Which Is Better for Broadcasters? (TV Technology)
“We’re not going to make a bet on a single platform or app,” says Brian Handly, CEO of StepLeader Inc., a work-inducing but realistic stance for a company focused on creating... More
Sports and Specials Account for 60% of Second Screen Viewing (Digital TV Europe)
The firm logged 205 million social interactions in the quarter around one-off sporting and special events.” These included the Superbowl, which accounted for a massive 52 million... More
Civolution Supporting La3, Looks to Next Stage of Synched TV App Development (Digital TV Europe)
La3 is using technology provided by the pair to deliver the customised HyperSync app, which presents viewers with synchronized content on a variety of devices. The app, developed b... More
Discovery Channel and TLC iOS Apps Updated with “Plus” Interactive Second-Screen Experience (9to5Mac)
Discovery Communications updated two of its iOS apps today with a brand new second screen experience dubbed “Plus”. Available for the Discovery Channel HD app and the TLC app f... More
Twitter Makes its Second-Screen Moves with BBC America Partnership (MediaPost)
How do you cut a deal in 140 characters or less? BBC America did exactly that late last week by announcing its partnership with Twitter via a tweet: “@Twitter and @BBCAmerica, ho... More
Rising Second Screen Engagement For iPlayer, UK TV Ads (Reel SEO)
BBC iPlayer, the streaming application for the British Broadcasting Corporation, recorded 272 million requests in March 2013, with tablet viewing surpassing mobile for the first ti... More
TV Fan Favourite Community Experiments with zeebox-enabled Interactive TV (Rapid TV News)
Popular US TV comedy Community took second-screen app zeebox for a spin for its Christmas-themed Intro to Knots episode. NBC and Sony Pictures Television partnered with zeebox to o... More
Viggle to Deliver Insights into the Impact of the Second Screen (4-Traders)
Viggle, a free cutting-edge mobile app that operates an intelligent "second screen" for television, today announced research conducted with Nielsen that delves into the power of th... More
A Comedy Show That Comes via a Hashtag (New York Times)
Next week, Comedy Central will host a five-day comedy festival that includes a lineup of legends like Mel Brooks and Carl Reiner alongside popular young comics like Amy Schumer and... More