Smart Screen News Headlines

 

YUZA Enters ‘Second Screen’ Space with TV Friend (Mobile Entertainment)

UK-based mobile app firm YUZA is targeting broadcasters with TV Friend, allowing them to drive revenues before, during and after their shows by engaging with their viewers and enri... More

BBC Launches Facebook App to Live Stream Wimbledon, Olympics (Hollywood Reporter)

BBC Sport has linked up with Facebook to launch an application on the social network that will offer audiences live streams of major sports events, including the current Wimbledon ... More

NPD: 2nd-Screen Groundwork Being Laid (TWICE)

The advent of the tablet PC has spearheaded "a revolution" in second-screen multitasking in TV viewing, and has laid the foundation for a potentially lucrative future in content cr... More

Google TV Getting More Second-Screen Support, Google Play, and That’s It? (Venture Beat)

Google announced some new features planned for its media-focused Google TV platform at its annual Google I/O conference yesterday that should make users pretty happy. Later this su... More

The Avengers’ on Blu-ray and New App (Nuke the Fridge)

Looks like the blockbuster film ‘The Avengers’ has a little something extra for the fans to celebrate, due to the release of the Blu-ray 3D, Blu-ray, and DVD. This special litt... More

Trendrr Plans to Go Local with Social TV Analytics (Lost Remote)

The social TV analytics and curation company Trendrr is planning to launch a new service that will enable TV stations to measure social conversations around local programming and t... More

Gaming Giants Gamble on Second Screen (Toronto Sun)

When it comes to video games, two screens are better than one. That seems to be the message from the Big Three video game console makers -- Sony, Microsoft and Nintendo -- who are ... More

Multi-Screen Viewing Drives TV Ad Engagement (Marketing Week)

More than two thirds of viewers (81%) are more likely to stay in the room during an ad break or not change the channel if they are multi-screening, according to an independent stud... More

Media Leaders Discuss the Consumer Shift to Cross-Platform (Nielsen Wire)

At Nielsen’s Consumer 360 event, Nielsen’s president of global media products and advertiser solutions, Steve Hasker, kicked off a panel by sharing Nielsen’s latest insights ... More

HBO Tries New Social TV Tactics to Build Buzz for ‘True Blood’ (Lost Remote)

Arguably the most exciting premiere of the summer has been HBO’s True Blood. There are multiple eye-gripping storylines that make you forget there was a year between season four ... More

‘MasterChef’ Cooks Up Second Screen App (Broadcasting & Cable)

Shine America, Fox Broadcasting Company and ACTV8.me have launched a second screen app for the third season the reality-competition series MasterChef airing on Fox that offers a wi... More

Value & Engagement in the Era of Social Entertainment and Second Screens (Industry Guide)

Edelman, the world’s largest public relations firm, has released findings from its sixth annual “Value & Engagement in the Era of Social Entertainment and Second Screens”... More

Apple Dual-Screen Apps Incoming (PC Authority)

Nearly every film set in the future features a multi-screen control station. Seeing that as inevitable Brightcove has jumped ahead and created a tool that allows developers to make... More

Apps Search for Second-Screen Users (ESPN.com)

When I’m watching sports at home, there’s almost always another screen -- usually my phone, but sometimes an iPad or laptop -- between my face and the TV. This is how most huma... More

Verizon Adds Viggle Second-Screen Rewards App to Android Devices (Fierce Mobile Content)

Verizon Wireless is adding rewards-based loyalty program Viggle to devices running Google's Android mobile operating system, enabling subscribers to accumulate points by virtually ... More

ITV Excited by Second Screen Prospects (Videonet)

ITV, the UK’s leading commercial broadcaster, is excited by the potential impact of second screen programme experiences. Speaking at ‘The Future of Entertainment Summit’ in L... More

Canal+ Shows Draw Millions of Facebook Fans – Readies “Second Screen” Rollout (Beet.tv)

French premium channel Canal+ is exploring a range of second-screen applications and opportunities for its news, entertainment and scripted programming, the network's Fabienne Four... More

TV’s Biggest Highlights on Social Media This Year (Mashable)

With the 2011-2012 TV season behind us, networks are not only looking into ratings to gauge success, they’re also diving into social TV statistics. Which series reigned supreme w... More

ConnecTV Ads Roll Out Across Local TV Stations (Lost Remote)

The second screen app ConnecTV has launched its marketing campaign at its first wave of partner TV stations, hitting the airwaves with 30-second spots tailored to each station. As ... More

Social TV: A Comeback in The 2012 NBA Finals After All (Forbes)

… but that comeback was the NBA itself. Remember just six months ago, when the NBA was slogging out of the morass that was their contract dispute? Two months were lost in the sea... More

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