HITS Spring: Richey May Explores How to Help Vendors Safely Move to the Cloud

As a growing number of content makers and their vendors move to the cloud, it is in the best interest of Hollywood studios and other content companies to make sure their vendors’... More

HITS Spring: NFTs Aren’t a Fad and the Tech is ‘Here to Stay,’ Lionsgate Says

Non-fungible tokens (NFTs) aren’t a fad and media and entertainment companies should embrace them and use them to enhance the content and experiences they provide to consumers, a... More

HITS Spring: Challenges Linger in the Voyage to the Cloud

With studios and production houses increasingly shifting to cloud-based workflows, producers have come to realize the true costs of doing business in the cloud: dollars and latency... More

HITS Spring: The Metaverse Presents Opportunities for Hollywood, ICVR Says

The metaverse presents significant opportunities for media and entertainment (M&E) companies, according to MESA and Sinan AlRubaye, chief experience officer at Los Angeles, Cal... More

HITS Spring: The Significant Role Played by In-House Data Center Infrastructure

In-house data center infrastructure assists producers and creatives in optimizing workflow efficiencies to maximize on-set virtual production outcomes, according to a panel of indu... More

HITS Spring: Genpact Explores the Possibilities for M&E Companies in the Metaverse

As technology brands start to increasingly create their own metaverses, one thing has become clear: media, publishing and entertainment companies will have a unique role to play in... More

HITS Spring: Lab5’s Julian Predicts End of Modern Streaming Services in Keynote Address

UNIVERSAL CITY, Calif. — According to Jeff Julian, creative-futurist, designer, and founder of boutique consultancy Lab5 Systems, the metaverse will be the end of the world as we... More

HITS Keynoter: Good Leaders Find Space Just to ‘Be’

UNIVERSAL CITY, Calif. — The full-day program for the May 19 Hollywood Innovation and Transformation Summit (HITS), held at the Universal Hilton in Los Angeles, and online via ME... More

The Metaverse and More: HITS Spring May 19 Program Biggest Yet

At the May 19 Hollywood Innovation and Transformation Summit (HITS), held at the Universal Hilton in Los Angeles, and online via MESA’s virtual platform, the MESAverse, attendees... More

NAB 2022: MEDCA Explores the Importance of Data Industry Standards

Advanced compute including artificial intelligence (AI) and machine learning (ML), broadcast, editorial, previsualization, smart stages, VFX and all data-centric workflows are, at ... More

NAB 2022: MESA, EIDR Tout the Importance of M&E Standards

The digital transformation that the media and entertainment industry is experiencing is driving investment in end-to-end efficiencies inside the supply chain. However, with the inc... More

NAB 2022: CDSA Explores How M&E Companies are Securing Digital Workflows

The media and entertainment (M&E) industry shifted entirely to native digital workflows during the early days of the global COVID-19 pandemic. Those digital workflows have inte... More

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