All posts by Jeff Hyatt

NSS Labs Report Tackles Incident Response

By Chris Tribbey Security research and advisory company NSS Labs has issued a new report (the first in a series) on incident response (IR), discussing current incident response pr... More

Report: Sports Helps Push Second Screen Value

By Chris Tribbey Renaud Fuchs, director with the 2nd Screen Society, A&M and a former head of strategic marketing and VP of commercial development for Technicolor, looks at sp... More

Twitter Exec: Amplify Allows for a ‘Marketer’s Dream’

By Chris Tribbey Mike Park, senior manager of Twitter Amplify, shared some of the success stories of Twitter during the 2nd Screen Sunday event at the National Association of Broa... More

2nd Screen Society Preps for NAB

By Chris Tribbey The exhibits and main keynotes of the National Association of Broadcasters (NAB) Show may be kicking off April 7, but for those making their living in the world o... More

New Samba Hire: We in ‘Golden Age’ of TV

By Chris Tribbey Sandy Shanman, Samba TV’s new chief revenue officer, chose to join the company this week for one simple reason: innovation. “I guess what attracted me more t... More

Akamai, NBC Talk Sochi Success

By Chris Tribbey By every measurable account, NBC’s second-screen presentation of the 2014 Sochi Winter Olympics was a major success. But it sure wasn’t easy, according to NBC... More

Employers Beware: March Madness and the Second Screen

By Chris Tribbey With employees filling out brackets for the NCAA Division One college basketball tournament in mid-March and tracking the games all the way through the first week... More

Twitter Amplify Exec to Keynote 2nd Screen NAB Event

By Chris Tribbey Mike Park, senior manager of Twitter’s Amplify program, will be the keynote speaker April 6 at the 2nd Screen Society’s afternoon event at the National Associ... More

ETC@USC to Hold Eventually OpenStack Event

By Chris Tribbey The Entertainment Technology Center @ the University of Southern California (ETC@USC) is expecting up to 200 attendees March 17 when it hosts the Eventually OpenS... More

Microsoft: Sochi Streaming Set Records

By Chris Tribbey It took a village of technology companies to pull off the second-screen success seen during the 2014 Winter Olympics in Sochi, Russia. Microsoft, Adobe and Akama... More

NBC Marks Second Screen Victory for Sochi

By Chris Tribbey Going into the Olympic Winter Games in Sochi, Russia, NBC made second screen coverage a priority, offering app-based viewing options for more than 1,000 hours of ... More

PwC: Creativity a Must for Mobile Ads

By Chris Tribbey A new study from PricewaterhouseCoopers (PwC) focuses on the state of the mobile ad industry, and found some surprising results. A majority of people (69%) are w... More

In-App Ad Revenue on the Rise

By Chris Tribbey Heather Way, senior research analyst for Parks Associates, sees wonderful things for the future of the second screen world: both second screen video usage and in-... More

Study: Second Screen Major Facebook Factor for Live TV

By Chris Tribbey In late January U.K.-based analytics firm SecondSync quietly announced it had partnered with Facebook to analyze TV-related chatter flowing through the No. 1 soci... More

Nielsen Report Confirms Second Screen Growth

By Chris Tribbey According to Nielsen’s new Digital Consumer Report, one in five consumers has logged onto social media sites while in the bathroom during the past month. If yo... More

Second Screen for Sochi Olympics Kicks Off

By Chris Tribbey Tonight marks one of the biggest tests yet for the second screen. With NBC beginning its coverage tonight of the XXII Olympic Winter Games in Sochi, Russia — s... More

TiVo: Digitalsmiths Acquisition About More Than Technology

By Chris Tribbey From a technology standpoint, Jeff Klugman, EVP and GM of products and revenue for TiVo, is no doubt excited about his company’s $135 million acquisition of Dig... More

TiVo: Digitalsmiths Acquisition About More Than Technology

By Chris Tribbey From a technology standpoint, Jeff Klugman, EVP and GM of products and revenue for TiVo, is no doubt excited about his company’s $135 million acquisition of Dig... More

NATPE, CEA: Show Creators See Second Screen as Permanent

By Chris Tribbey Show producers and creators are increasingly turning to the second screen to better their brands, sustain their TV audiences for longer, and offer viewers a platf... More