All posts by MESA News

Bootleg Music Downloading a Thing of the Past? Not So, Study Says (LA Times)

Americans downloaded nearly 760 million songs using the BitTorrent file-sharing network in the first six months of this year -- surpassing the number of digital tracks purchased ov... More

YouTube Improves Content ID, Introduces New Appeals Process (The Next Web)

After launching Content ID nearly five years ago, Youtube has today announced a number of updates to the program, including a new appeals process for challenging copyright cl... More

Viacom Joins Comcast, HBO as Zeebox Strategic Partner (TechCruch)

Viacom is making a strategic investment in the fledgling companion app company, just like Comcast and NBCU did. As part of the deal, Zeebox will get some quality exclusive content ... More

DreamWorks Animation Ups Wallen to CTO (Variety)

As DreamWorks Animation ramps up to release three toons a year, the company has promoted Lincoln Wallen to serve as its new chief technology officer...... More

Breaking Down Apple’s Retail Distribution Strategy (AllThingsD)

In the U.S., Apple’s retail stores, along with the company’s online storefront, sold 47 percent of the Macs and 40 percent of the iPads purchased by the survey sample during De... More

Best Buy Hires E-Commerce President (Wall Street Journal)

Best Buy Co. named former Expedia President Scott Durchslag as president of its online and global e-commerce business, a move the consumer-electronics chain said will boost its... More

Viacom Reaches Into Zeebox (MultiChannel News)

Viacom has signed on as a strategic partner with British startup Zeebox, joining Comcast, NBCUniversal and HBO in tapping the second-screen app to deliver enhanced content and ads ... More

‘Spider-Man’ Blu-ray Comes with a Second Screen App for iPad and Sony’s Android Tablets (Engadget)

Since no blockbuster movie in 2012 can have a home release without a second screen companion app for fans to dig through extra content while they watch, Sony has, naturally, announ... More

ICM Talent Agency Partners with Maker of Second-Screen Apps (Los Angeles Times)

As the television industry seeks to capture viewers on their mobile phones and tablet computers, ICM Partners talent agency has formed a partnership with a maker of applications fo... More

Presidential Debate to Test Hollywood’s Big Bet on Second-Screens (The Wrap)

Television powerhouses Comcast and HBO believe they have an answer to the menacing spread of mobile devices and tablets -- Zeebox. And Wednesday night, it gets its first big test: ... More

FX’s Spooky Social TV Strategy for ‘American Horror Story: Asylum’ (Lost Remote)

On Halloween last year we provided an inside look at the social media world of the spookiest show on TV. American Horror Story (AHS) went on to become one of the most successful ne... More

Discovery Networks to Roll Out Dual-Screen Catch-up Services (Digital TV Europe)

Discovery Networks International (DNI) is preparing to launch various second screen applications for its channel brands. The broadcaster has signed a deal with Brightcove to use th... More

Virgin Media Readying to Launch Belated Second-Screen Initiative (PaidContent)

Two years after it first promised it would release an iPad controller for its TiVo TV box, UK cable company Virgin Media has finally shown a working version that it is about to rel... More

75% of Brits Use Second Screen When Watching TV: Sky (HDTVtest)

Ever keen to stay one step ahead of the latest trends, British Sky Broadcasting (BSkyB) recently commissioned research firm YouGov to carry out an independent study on the latest t... More

Make the Most of Your Second Screen (Tech Hive)

It's the new TV ritual: We sit in front of the TV, our iPhone or iPad in hand, busily surfing or texting, both while the show is playing and during commercial breaks. Instead of di... More

TV Studios Too Strong for Apple Disruption (Variety)

The economics of Hollywood's TV studios have been strengthened so much by new windows that even Apple won't be able to disrupt their business, according to a new research report...... More

Amazon Breaks Silence on Ad Ambitions in Advertising Week Foray (AdAge)

Advertising Week is turning into a coming-out party for Amazon's ad business, an ecosystem of devices, owned websites and an ad network that can target 180 million users based on w... More

PlayStation Mobile Store Now Live, Offers Cross-Platforms Games and Apps for 80 Cents (Engadget)

After what feels like a mighty long time since it was first announced, Sony's cross-platform PlayStation Mobile store is now up and running with an initial line-up of games (plu... More

Cable Group Says TV Sports Rights Deals Are Out of Control (LA Times)

Sports rights deals are out of control and threaten the future of the pay-television industry, a lobbyist for small and mid-size cable operators said Tuesday in reaction to Major L... More