11:20 a.m. – 12:45 p.m.
BREAKOUT SESSIONS
Subject matter experts share innovative ideas, processes, and perspectives in an interactive and intimate way. The audience are free to choose which topic/area they find most interesting. Sessions address key areas or themes on three separate tracks
TRACK 1: EFFICIENCY & SUSTAINABILITY
TTRACK 2: ETHICS, FINANCIALS & SYNDICATION
TRACK 3: WORKFLOW, AWARDS & INSIGHTS
TRACK 1: EFFICIENCY & SUSTAINABILITY
11:20 – 11:50 a.m.
The Unique Challenges of Managing Cloud Costs in Media & Entertainment
Most media companies are now using the cloud in some way and the number one challenge we hear is around managing and predicting costs. Signiant has been at the forefront of the cloud transition both in terms of operating its own SaaS platform at scale and in helping most of the world’s top media companies on their cloud journeys. The Signiant Platform now moves petabytes of content to and from Amazon, Microsoft and Google and through that lens we’ve seen these challenges up close. This session will discuss insights learned along the way and common pitfalls to avoid on your cloud journeys.
Rick Capstraw, Chief Growth Officer, Signiant
11:55 a.m.- 12:10 p.m.
Using AI to Level up Your Content and Marketing Decision-Making
Once thought of as a far-out future technology, AI is now something you use in everyday life. But when it comes to using AI for your entertainment insights and decision-making, it can feel overwhelming and hard to know where to start. In this presentation, you’ll learn how AI can be a powerful, yet practical, new insights tool at your disposal. One that can help answer questions in new ways, and level up your decision-making. Join us as this session breaks down AI-powered consumer insights for the entertainment industry. No technical knowledge needed. This guide is a primer for all you creatives, researchers, and content executives.
Rich Calabrese,Vice President, Client Solutions, Vault AI
12:15 – 12:45 p.m.
Your Digital Business has a Physical Carbon Footprint, and it Matters More Than You May Know
As companies across all industries set impactful sustainability goals to help combat climate change one item is becoming crystal clear – Sustainability is a Team Sport, and companies with a clear program avoid getting ‘picked last’. So, how will the Media & Entertainment industry reduce its environmental footprint? Is sustainability already a differentiator? Can we truly make progress without compromising the security of our most valuable content? This session will explore sustainability across the physical and digital realms and how companies can improve and achieve leadership without compromising security or performance; the importance of supply chains, including data centers; and the steps they can take to assess the performance of achieving their sustainability goals.
Chris Pennington, Director of Energy & Sustainability, Iron Mountain
TRACK 2: ETHICS, FINANCIALS & SYNDICATION
11:20 – 11:50 a.m.
The Ethical uses of Data, AI, and Machine Learning in Media & Entertainment
Media & Entertainment companies are turning more and more to AI and Machine Learning to help streamline operations, reduce costs, and improve the richness of information that can be made available to consumers. There are a very broad set of media and entertainment use cases that can leverage AI and ML — however, with great power comes great responsibility. AI models can be trained in ways that expose bias; Machine Learning applications can be leveraged to censor or politicize. This session will explore AI/ML uses for media and entertainment – and how to identify and potentially avoid ethical misuse.
Ira Dworkin, Managing Director of Communications, Media, and Entertainment, FPT Software
Phong Nguyen, Chief Artificial Intelligence Officer, FPT Software
11:55 a.m.- 12:10 p.m.
Content Financials: Old Hollywood meets New Hollywood – Automating the workflow from Greenlight to Amortization
Content financing is becoming the central topic of interest as the media landscape changes to favor more streaming content while marginalizing exhibitors, cable, and television models. With that said, how do we manage the financial nuances of Direct to Streaming, Theatrical Releases, Television, and Home Entertainment Releases with the encroaching winds of change? With streaming eclipsing demand, the name of the game is subscribers, and it is quantity and quality that are the enablers. This shift has applied massive pressure to automate the upstream workflows. The various stakeholders across finance, marketing, production, and legal have been overwhelmed, and manual processes undermine speed to market and cost. The financial impacts of an approved concept can be costly and stressful; in anticipation, invenioLSI has a product in production––developed in the world-class SAP ecosystems––that facilitates the management from concept creation through amortization.
James Maysonet, Vice President, Global Media & Entertainment, InvenioLSI
12:15 – 12:45 p.m.
Evolving New Syndication Models Driven by A.I.
Out of tens of millions of digital video creators Jellysmack’s AI detects the most promising and partners with them to elevate their programming across multiple platforms — becoming the next syndication model. Our conversation features a veteran of MTV, HBO, Discovery and Yahoo! (to name a few), who has a unique vision of both where media has come from and where it’s going. Learn why Jellysmack presents a unique data-driven business model that allows creators to focus on what they do best.
Sean Atkins, President, Jellysmack
TRACK 3: WORKFLOW, AWARDS & INSIGHTS
11:20 – 11:50 a.m.
Case Study: Improving Collaboration on Real-Time Projects with Perforce Helix Core
Join the creators of Perforce U College of Virtual Production as they discuss how Helix Core was used on a variety of real-time projects, including CG animation, in-camera VFX, and live events. The conversation will cover why each project used Perforce Helix Core, how the versioning tool was used, and how the project turned out.
Katie Cole, Gaming Evangelist & Director, Product Marketing for Helix Core, Perforce
Chris Swiatek, Chief of Product, ICVR
11:55 a.m.- 12:10 p.m.
Future-Proof Your Business: the Transition from Physical to Digital Awards with Vision Media and Film Independent
Join this session for a conversation with Film Independent charting the transformation of physical awards into the digital era. Learn how the Film Independent Spirit Awards saw the need for digital flexibility early on and transformed physical-first workflows into an online awards experience with Vision Media. Like many studios, agencies, distributors, Film Independent was challenged over the past few years to find tools to support their awards efforts and were able to trust Vision Media for flexible and secure streaming. Learn how Vision Media helped its clients continue to deliver sensitive awards content amidst a backdrop of changing deadlines and dates all with best-in-class secure screening tools. Whether supporting transitions from DVDs to digital screeners, or informing theatrical delivery with its unique theatrical database, Vision Media helps its clients stay ahead of the curve. Learn how you can put measures in place to future-proof your business.
Jason Deadrich, Chief Technology Officer, Vision Media
Evan Ward-Henninger, Director of Membership, Film Independent
12:15 – 12:45 p.m.
Must Have Data for 2023 – Get the Full 360 View of Tomorrow’s Consumer, Today
The streaming wars have become more competitive than ever, and the battle to attract and retain consumers is at its peak. As the state of streaming continues to evolve, shifts in viewership are emerging from a Netflix-dominant world, and as platform choices increase, so does viewer frustration. The complex consumer is often met with simplistic recommendations based on only a partial view of their content preferences, creating a crucial need for the right insights, at the right time, for the right platform. Whip Media’s first-party, always-on consumer insights provides deep viewer intelligence to predict content demand to help drive marketing, licensing, programming and development decisions. Join this session to learn how you can gain a deeper understanding of your consumer.
Alex von Krogh, Vice President Global Insights, Whip Media
