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Netflix CEO Vows to Spend Even More on Content (Bloomberg)
Netflix expects to spend a $15 billion on programming this year, dwarfing its streaming rivals. But it’s just getting started. Chief Executive Officer Reed Hastings said at the D... More
Adobe MAX: Your (Brand) Voice Is Your Super Power (CMO)
At the Adobe MAX Conference in Los Angeles, artist and illustrator Lisa Congdon spoke about the importance of finding your voice as an individual artist. And while her talk was gea... More
FCC Formally Approves the T-Mobile-Sprint Merger (Engadget)
The Federal Communications Commission (FCC) formally approved the T-Mobile-Sprint merger. The decision comes after a drawn-out, and at times contentious, review of T-Mobile's $26.5... More
Disney+ Will Run Starz Ads as Part of a Deal to Get Its Own Movies Back at Launch (The Verge)
Disney+ and ESPN+ will run ads promoting the premium TV channel Starz, The Verge has learned. Disney has agreed to run the one-time promotional offers in exchange for streaming rig... More
AT&T, Disney, Comcast Have Very Different Plans for the Streaming Wars (CNBC)
It might seem like media companies are finally embracing the future as nearly every major programmer is launching a streaming service. But examining the streaming products of AT&T�... More
How Disney Plus, HBO Max, Peacock are Banking on Splashy Movies in the Streaming Wars (Variety)
It seemed like any other movie premiere. Journalists and photographers swarmed the red carpet as stars Tessa Thompson and Justin Theroux smiled gamely for pictures and struck a pos... More
Tech Platforms Like Facebook and Twitter Cool Interest in Broadcasting Live Sports (Digiday)
Contrary to the hype two years ago, the sports industry is still waiting for the great rights grab from the tech platforms. The likes of Facebook and Twitter have cooled their inte... More
Apple, Disney, NBC All Want to Give You Free Streaming TV, but Don’t Expect the Party to Last (CNBC)
It’s a good time to be a cord-cutter. Between now and the first half of 2020, Apple, Disney, AT&T and Comcast’s NBCUniversal are all launching their new video streaming service... More
NBC Leaning Toward Making Its Peacock Streaming Service Free to Everyone (CNBC)
Comcast’s NBCUniversal is considering making an ad-supported version of its Peacock streaming service free for everyone, bucking the trend of charging for streaming products, acc... More
As Apple, Disney, HBO Start Streaming, How Will Movies Change? (Los Angeles Times)
As mighty players including Apple and Disney prepare to go up against the likes of Netflix and Amazon, industry observers are busy speculating about which corporate behemoth will c... More
How Disney+ and HBO Max Ads are Using the Same Pop-Culture Blitz to Win You Over (Fast Company)
We like to see what’s familiar, and both these ads turn the pop-culture nostalgia dial to 11, essentially becoming visual flip-books of all your favorite shows and movies (or so ... More
Survey: Number of Kids Watching Online Videos Soars (Billboard)
The number of young Americans watching online videos every day has more than doubled, according to a new survey. They’re glued to them for nearly an hour a day, twice as long as ... More
How Netflix is Tapping Into Emerging Markets (Tech HQ)
Netflix's venture in emerging markets shows us the importance of local knowledge and global partnerships.... More
HBO Max Lands Exclusive Streaming Rights to ‘South Park’ (CNBC)
All 23 seasons of “South Park” will be heading to HBO Max in June 2020. The AT&T-owned streaming service announced Tuesday that it had secured the exclusive U.S. rights to the ... More
U.S. Online Sales to Reach $143B This Holiday Season (ZDNet)
According to Adobe Digital Insights, Cyber Monday is projected to become the biggest online shopping day of the season.... More
Shudder Puts the Screaming in Streaming Video (NPR)
How mainstream is horror today? Frighteningly mainstream. Let's just look at some of the biggest smash hits recently on television and streaming video: Shows like American Horror S... More
The Future of Kids’ Entertainment Will Determine the Future of Entertainment (Fast Company)
Content that appeals to children 12 and under is generally cheaper to produce and a more reliable source of engagement than any other programming. Good options for kids are conside... More
Research: Consumers Spend 4.5 Hours Per Day on Digital Entertainment (MIDiA)
The average consumer now spends an estimated 30.73 hours per week on digital entertainment. This works out to approximately 4.5 hours per day. Allocating eight hours of work and se... More
HBO Max Will Reach 50M U.S. Subscribers In First 5 Years, AT&T Projects (Deadline)
HBO Max will reach 50 million U.S. subscribers in its first five years after launching next spring, according to a forecast issued Monday by AT&T CEO Randall Stephenson on the comp... More
NBCUniversal’s Steve Burke on Streaming Wars: ‘This Is a Moment in Time’ (Variety)
NBCUniversal chief Steve Burke predicts that things are going to get even more intense among the media and tech giants launching streaming platforms before the marketplace inevitab... More
