M+E News Headlines
Younger Viewers Less Likely to Skip Ads, But Still Tune Out (MediaPost)
Despite the conventional wisdom, Millennials are actually less likely to skip TV ads. That’s the finding of a new report from Nielsen, detailing video viewing behavior of the ... More
Amazon says it’s Open to Pushing Content Through Cable Boxes (Bloomberg)
Amazon.com says it’s open to pursuing deals to stream content through cable operators’ set-top boxes, much like Netflix Inc. has done in the U.S. and Europe. “Amazon is de... More
Inside Accenture’s Plans for Agency Dominance (Digiday)
Watch out, agencies, the consulting firms are coming. Accenture Interactive, the agency inside consulting giant Accenture, is on a growth tear, snapping up agencies and opening off... More
Why Voice Assistants Will Become the Center of Home Entertainment (VentureBeat)
No other consumer product has really challenged the television as the center of living room entertainment for over half a century. But with the popularization of voice assistants s... More
Adobe Tries its Hand at Turning Photos into Paintings with AI-Powered Artistic Eye (Digital Trends)
Adobe’s latest experiment in artificial intelligence puts the style of museum-famous artists in the hands of a webcam — and a few kids. Today, the imaging software giant shared... More
Publishers Face Content Studio Growing Pains (Digiday)
The way many publisher studios are set up is part of the problem. It takes expensive staff and equipment to create branded content that looks and feels like real journalism and man... More
Les Moonves: TV Will Persevere in Looming NFL Rights Battle (AdAge)
The current NFL broadcast rights package isn't due to expire until 2022, but Les Moonves has already resigned himself to the idea that the next bidding war will pit the networks ag... More
Vimeo Adds Support for 360-Degree Videos (THR)
Vimeo is adding support for 360-degree videos to its streaming video platform, providing new tools for the emerging format to its 50 million creators. The IAC-owned streaming servi... More
Snap Makes a Bet on the Cultural Supremacy of the Camera (New York Times)
If you’re watching Snap’s stock ticker, stop. The company that makes Snapchat, the popular photo-messaging app, has been having a volatile few days after its rocket-fueled init... More
Twitch Isn’t the New Twitter. It’s Even Bigger Than That (NYM)
The thing that bears repeating is that Twitch is huge — even though you might not have heard of it, and the concept holds no appeal to you. The service was originally a gaming-ce... More
Accenture, Avanade Strengthen Microsoft Alliance to Expand Capabilities in Cloud, Digital Transformation (MESA)
Accenture, Avanade, and Microsoft today announced moves designed to extend their leadership in the market and commitment to maximizing the value of the Microsoft ecosystem for clie... More
In the Age of Disruption, Adopt and Grow is Wipro’s New Strategy (Forbes India)
Wipro Ventures has, in short order, put together a string of startup investments to help parent Wipro Ltd keep its head above disruption. The portfolio of investments at Wipro Vent... More
TiVo: Consumers Want to Pay Less for Top Networks (B&C)
Since the arrival of over-the-top skinny bundles, the price consumers are willing to pay for the top 20 channels has dropped, according to a new survey. TiVo’s 4Q 2016 Video Tren... More
Boomerang Cartoon Internet-Streaming Service to Cost $5 Monthly (Variety)
Bugs Bunny, Scooby-Doo, the Flintstones and other cartoon favorites will play a starring role in a new subscription-video service version of Boomerang, from Time Warner’s Turner ... More
NCAA, Partners Raising OTT Game for March Madness (MCN)
NCAA March Madness Live, a live streaming product set developed by Turner Sports in partnership with CBS and the NCAA, will provide live streaming coverage of this year’s college... More
Deluxe Names Paul Wallis Managing Director of Deluxe Middle East, SVP of Deluxe MediaCloud (MESA)
Deluxe has named former Imagine Communications and Harris Broadcast executive Paul Wallis Managing Director for Deluxe Middle East and Senior Vice President of Deluxe’s Media Clo... More
Jeff Bewkes Eschews Data-Driven Content for Traditional Creative Process (HMM)
Time Warner CEO Jeff Bewkes has sustained a career embracing traditional entertainment business norms while keeping a watchful eye on emerging technologies. With AT&T’s $85 billi... More
CTA: Streaming Video Subs Equal to Pay-TV (HMM)
There’s a reason multichannel video program distributors (MVPDs) such as Dish Network, Charter and DirecTV have launched online TV services. The Consumer Technology Association M... More
BritBox Arrives on U.S. Shores (MCN)
Taking aim at the red-hot SVOD market, BBC and ITV have moved ahead with the U.S. launch of BritBox, a service that specializes in British television and sells for $6.99 per month ... More
HPE to Buy Nimble Storage (Reuters)
Hewlett Packard Enterprise said it would buy data storage provider Nimble Storage Inc for $1.09 billion in cash, to expand its presence in the fast-growing flash storage business. ... More