Music Streaming Services Adding Analytics to Artistry
Internet radio service Pandora this week announced it has acquired Next Big Sound, a leading music analytics provider, as it seeks to bolster its big data chops amid growing compet... More
This Season’s Hot New TV Show: The Data Game
The annual TV upfronts presentations are traditionally the forum where broadcasters and cable networks roll out their new and returning series and bring out their on-air stars to s... More
Data Is Power For Indie Musicians
In the music industry, musicians create music in isolation and then release it to the public. They spend weeks or months writing, rehearsing, recording, mixing and mastering. After... More
The New TV Metrics: Pick A Number, Any Number
With the major broadcasters gearing up to make their annual Upfront presentations to advertisers in New York next week the challenge of measuring program viewership across all of ... More
CBS Defends TV, and Its Own Power, With Data on Viewers’ Purchases
On the eve of Upfront Week, the annual ritual in which the broadcast nets walk advertisers through their fall schedules, CBS is prepping a sales pitch designed to demonstrate its s... More
NBC ‘SNL’ App Makes Use of Smart Content
Matt Turner, CTO of media and publishing for MarkLogic Corp., looks at what NBC has done with its new “Saturday Night Live” app, and sees a first for the world of both OTT and ... More
S3 Panelists See Progress with Broadcasters, Smart Content
Broadcasters, cable networks and pay-per-view providers who distribute their content primarily through cable and satellite TV services have long operated in the dark when comes to ... More
The Challenges of Making Content ‘Smart’
What are online dating services, the Department of Defense and the finance industry doing better than Hollywood? Data. They’re more organized when it comes to data utilization, ... More
Rovi: TV Search Needs More Intelligence
Daren Gill, VP of products, advanced search and recommendations for Rovi Corp., pulls few punches when talking about the current state of TV content discovery. TV content search a... More
Metadata Experts Converge in Los Angeles
If you need a hint at the importance of metadata for the media and entertainment industry, look no further than UltraViolet. The buy-once, play-anywhere digital content locker ser... More
Metadata Madness Heads East March 31 in NY after Successful LA Event
Following yesterday’s packed Metadata Madness conference in Los Angeles, the discussion about the vital role that metadata plays in the digitization of today’s media & entertai... More
Adobe: Marketers Say Personalization is Key
Regardless of the size of your business, getting personal with your customers is proving more important by the day, according to Adobe’s “2014 Digital Marketing Optimization Su... More
