Strategy

 

Salesforce Debuts Digital 360 to Personalize the Customer Experience

Salesforce announced Digital 360, bringing together key components and new innovations in the Salesforce Customer 360 platform to help digital leaders transform their customer enga... More

The Virtual Economy: How the Pandemic Has Boosted the Lucrative Online World (Verdict)

The virtual economy has been growing for some time, but under the pandemic it has truly flourished.... More

Gracenote Service Enables Cross-Platform Search, Discovery of Sports Content

Nielsen-owned Gracenote is creating new opportunities for video services seeking to leverage popular sports content. With the launch of Gracenote Streaming Sports Catalogs, TV prov... More

Hot New Job Title in a Pandemic: ‘Head of Remote Work’ (WP)

As the pandemic has rapidly accelerated a move to remote work — and widespread work-from-home arrangements are predicted to become permanent over the long-haul — some tech comp... More

What is the Future of Work? (SAP Insights)

The future of work is defined by two major trends that are changing workplaces, workforces, and the nature of work in the 2020s. The first trend is the growing adoption of AI and m... More

Why the Future of Work Might be ‘Hybrid’ (BBC)

While ‘hybrid’ is key to understanding the more flexible future of work, it encompasses many possible systems. Hybrid work tends to include more freedom around when to work as ... More

As Smart Cities Evolve, so Does the Role of Technologists in Government (CIO)

A rise of connected data and devices means more opportunity to leverage technology to improve our communities.... More

14 ‘Smart City’ Tech Features That Will Soon Change Urban Centers (Forbes)

As the Internet of Things continues to permeate more areas of modern life, we’ve begun to see the rise of the “smart city.” These urban areas leverage IoT technology like sen... More

Alibaba Cloud Supports the Launch of Le Club for Paris 2024 (SCN)

Alibaba Cloud has supported Paris 2024 to its latest engagement initiative “Le Club Paris 2024” on club.paris2024.org. The interactive website is the digital gateway for those ... More

How IoT, Wearables, Existing Tech Will Help Ensure Back-to-Work Safety (Forbes)

IoT is particularly powerful because wearables were already connected to employees before the pandemic. Pro athletes are now used to being monitored for their physical attributes a... More

DAM Governance Practices for the Long Haul (CMS Wire)

Effective governance is one of the major factors determining the ultimate success or failure of a DAM initiative. Some less experienced DAM users find applying the principles to re... More

Disney’s Hulu is Trying to Make it Easier for Small Businesses to Buy Ads (CNBC)

Hulu is launching a “self-service” tool to make it easier for small and medium-sized businesses to buy ads on its service. The new tool lets advertisers buy with a minimum camp... More

Zendesk Releases CX Benchmark Report for Startups Showing the Path to Success is in CX (SCN)

Zendesk released the Zendesk Startups CX Benchmark Report, documenting how early-stage startups that invest in customer experience (CX) outperform their peers. The data shows that ... More

The Future Customer Experience: Five Essential Trends (SAP Insights)

The future of the customer experience will be an expression of our deepest instinctive human behaviors—at warp speed and exponential scale—egged on by advances in technology.... More

Digital Payments Set for Massive Post-Pandemic Surge (IT Pro Portal)

Contactless and digital-only payments solutions to significantly disrupt traditional card issuers, report claims.... More

Coronavirus: How to Protect Artists in Virtual Content Boom (LA Times)

Even before pandemic pushed our lives online, our digital moment was crying out for a new, more streamlined, simplified approach to managing this copyright can of worms.... More

SAP Helps Companies Bring Employees Back to the Office (SCN)

Over the last few months, companies and employees have been challenged to perform the largest global work-from-home exercise to date. Now, however, companies — including SAP — ... More

The Six Tools to Help You Protect Your Service (NAGRA Blog)

Formed of a series of tools designed to disrupt pirate activity and protect services, active streaming protection has been developed to enable operators to protect themselves now a... More

Five Considerations for Creating a Contactless Workplace (Digitally Cognizant Blog)

To ensure a zero-touch workplace for remote and in-office workers, businesses need to balance advanced support technologies with new best practices.... More

Remote Working is Here to Stay: Four Considerations for What’s Next (Avanade Insights)

One thing is clear, the pandemic exposed many of us to remote working on a grand scale, and for many of us remote working is here to stay. While remote workforces have kept some bu... More