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Madison Avenue has long been able to stuff some $70 billion annually into TV commercials. Now the advertising industry is trying to figure out how much of that money it can put dow... More

Streaming rose from 7% of the U.S. music market in 2010 to a whopping 80% in 2019, according to an eye-popping number from the RIAA, one of several statistics the organization twee... More

We’re living in a golden era of TV content, and in 2020 we will start to see new providers emerge as the preferred choice of viewers and others lagging behind. In 2019, the battl... More

Technology has been transforming just about every aspect of life, and sports is no exception. According to reports, the sports technology market is predicted to hit a whopping $31.... More

Global spending on digital games hit a new high in 2019. New research has revealed the industry generated more than $109.4 billion this year, up 3 percent from 2018's $106.1 billio... More

Netflix blew the doors off television this past decade. But first, it knocked. Five years ago, the sound of Frank Underwood's knuckles rapping twice against the presidential desk, ... More

With “Rise of Skywalker’s” arrival, it’s impossible not to feel as if the film’s release is unfolding at another moment of transition for the movie business and for one o... More

When streamers first log on to NBCUniversal’s new streaming service Peacock, they may get something they won’t see on Netflix, Disney+ or HBO Max — live video. Users will be ... More

What began as a simple way to show appreciation online has become the social currency of the decade, and there may be no going back.... More

Hollywood and media types have long been part of the massive throngs that alight in Las Vegas each January for the annual CES convention. But CES 2020 will have an even bigger focu... More

Although investors are still enamored of Netflix and FAANG stocks (read: Facebook, Apple, Amazon, Netflix and Google parent Alphabet), there’s an understanding that the media gia... More

Combined with a rollout to Memphis on December 19th, this launch gives Verizon 28 cities with at least a basic level of 5G, and just two more cities left before it reaches its targ... More

Though social commerce conversions are still a challenge, the mid-funnel opportunity is growing. Instagram’s continued rollout of shoppable content features is helping brands and... More

Google and Facebook have the deep cash reserves to procure a critical mass of Hollywood product and try to make a business of signing up paying customers, as the three other member... More

AT&T’s new streaming service chief opens up about his strategy to expand a treasured brand with 10,000 hours of programs targeting a younger demo.... More

M&E’s tech-fueled transformation in the video sector is reshaping the very notion of “media” - and what it is. Case in point so-called “synthetic media” - content created... More

In 1996, Bill Gates said “content is king,” and his words became a truism in the media and telecommunications industry. But over the last 10 years, it turned out that content d... More

Over the past decade, few institutions in the pop culture universe have dominated the conversation as much as Marvel. It wrapped things up in 2019 with Avengers: Endgame, which bec... More

Since the introduction of cloud-based voice services earlier this decade, business executives like you have likely considered how voice assistants fit into your commerce strategy. ... More

Whether the solution is something as simple as an AI-driven customer support chatbot or as complex as an automated global supply chain, success will depend upon work done very earl... More