OTT/Streaming

Though streaming services have been pairing up with ­telecoms overseas for years -- French telco Orange has been an ­investor in local music service Deezer since 2010, and Spotif... More

The big story this year for YouTube’s recently rebranded YouTube Premium subscription service has been the success of family dramedy Cobra Kai, a continuation of the original 198... More

Though Spotify's subscriber base is steadily growing, the average revenue it gets per paying subscriber is shrinking. One of the biggest reasons: family plans. Industry sources tel... More

As the streaming wars continue to unfold—with Netflix, Amazon, and Hulu preparing to stake their respective claims at the Emmys Sept. 17—the great unknown remains what role App... More

Watch out world, there’s another new streaming video service in town. Stage, a service devoted to the world of live theater, went live on Monday. While Stage will showcase some t... More

Amazon is chomping at the bit to be in the same conversation as Spotify and Apple Music, in terms of music streaming leaders. The Seattle says it will soon begin rolling out its fi... More

Since launching in April, ESPN’s direct-to-consumer streaming service ESPN+ has had very limited advertising. Live games from Major League Baseball, the National Hockey League, s... More

Although media content and advertising executives value OTT and traditional pay TV providers differently, both say data-based audiences will grow when it comes to a return on ad in... More

Amazon is turning up the volume in the music business. The world’s largest online retailer will mount the first national TV campaign for its music-streaming service, featuring ad... More

It's no longer news that US consumers are ditching traditional TV in favor of over-the-top (OTT) video services like Netflix. But, according to our latest forecast, that rate is ac... More

Adidas and Twitter are teaming up on Friday Night Stripes, a slate of eight livestreamed high-school-football games featuring nationally ranked teams. The games will be available t... More

Juventus has announced the launch of Juventus TV, an in-house OTT platform and new TV channel. Juventus TV will replace the Italian football club’s linear TV channel, Juventus Te... More

La Liga has confirmed a landmark rights deal with Facebook that will allow fans in the Indian subcontinent to watch every game for free on the social media network for the next thr... More

Netflix’s promotional tagline is “See what’s next” — a nod to the numerous titles that are instantly available to watch at the click of a remote. For the streaming entert... More

Seeking new ways to attract eyeballs in an increasingly fragmented video market, NBCUniversal is developing a free video app that would entice viewers to sample programming in exch... More

The warnings are plentiful over the past several years: There are too many premium-scripted TV shows. The question remains: How can every new TV show gain support? Well, it can’t... More

I was in Europe this past week. While in Amsterdam, I noted a campaign singing the praises of watching soccer live on TV. This has been TV’s most potent and frequently used weapo... More

As TV viewers spend more time on streaming video platforms, big media companies have gotten more serious about building their own subscription streaming services — or “direct t... More

Roku is today bringing its free, streaming entertainment destination, The Roku Channel, to non-Roku devices for the first time, with a launch on both the web and on select Samsung ... More

ESPN has secured the rights in the US to Serie A, Italian club soccer’s top flight. The exclusive, multi-year deal will see more than 340 matches per season shown on ESPN+, the s... More