OTT/Streaming
Veritone Debuts AI-Enabled Ad Revenue Solutions for the Media Industry (MESA)
Veritone announced the full commercial launch of the company’s VeriAds network – a robust suite of revenue solutions that enables radio and television broadcasters, podcasters ... More
Could Disney Plus Reach 60M-90M Subscribers Earlier Than Expected? (Variety)
There’s no doubt about Disney’s desire to make an impression on the market with direct-to-consumer service Disney Plus, trumpeting 10 million subscribers just a day after its N... More
In the New Streaming Universe, Everything is a ‘Hit’ Even if No One You Know Has Seen It (Fast Company)
When studios can selectively report box office and renew shows without disclosing viewership numbers, anything can be a hit. Take our word for it.... More
YouTube Tests Selling Ads for ‘Edgy’ Content to Marketers Like Studios Pitching R-Rated Movies (Variety)
YouTube wants to help creators who use profanity — or otherwise produce videos that are deemed “advertiser unfriendly” — to make more money: The video giant has launched a ... More
Malone: Streaming Consolidation Will Come (MCN)
Liberty Media chairman John Malone believes that consolidation, which has swept through the traditional cable distribution business largely at his own hand, will come to streaming ... More
Dolby, Warner Music Group to Expand Music Available in Dolby Atmos (MESA)
Dolby and Warner Music Group are introducing an elevated way to experience WMG songs and albums with Dolby Atmos Music. Dolby Atmos is redefining how music is experienced by giving... More
As TV Consumption Shifts, Streamers Struggle With How to Apply Programming Standards (Variety)
As new streamers prepare to enter a crowded marketplace and continue to change the way we watch TV, it’s usually without a standards and practices filter. In the direct-to-consum... More
In Streaming Wars, Disney Reaches Beyond Kids, Families (Reuters)
Disney’s marketing force is reaching beyond its traditional family audience to send a message that its $7-a-month subscription service Disney+ offers something for all ages.... More
Liberty Media CEO Forecasts ‘Circular Firing Squad’ for Hollywood’s Streaming Wars (THR)
Billionaire investor John Malone also touted the increasingly valuable game of TV sports content during the company's investor day. ... More
Banner Ads Bother, Pop-Ups Annoy, and Streaming Wars Aim to Revive Them (Variety)
Madison Avenue has hopes old web formats will gain traction in a new TV-screen frontier, one on which viewers watch fewer traditional video ads but might gravitate to an on-screen ... More
Ampere Analysis: Nordic Broadcasters Turning to Originals in Battle With SVOD Giants (DTE)
Nordic broadcasters are increasingly focusing on local originals and collaborating with each other to produce them in their battle with international SVOD giants such as Netflix, a... More
Will Spinning Video Subscriptions Become a Thing? (VideoNuze)
With binge-viewing now common and full seasons ultimately available online, the idea of subscribing to a service just to watch a favorite show or two is a real risk. Put another wa... More
The Reason Hollywood Giants Waited so Long to Challenge Netflix (Quartz)
The behavior of the Hollywood entertainment giants can be explained by an old, sometimes forgotten theory that describes disruptive technologies: the innovator’s dilemma. The dil... More
Disney’s ESPN is Caught in Strategic Limbo as the Company Moves Slowly Toward Streaming (CNBC)
The future of Disney is streaming, and the past is linear cable television. But the present is a weird mix of the two. Disney’s high-profile asset ESPN is awkwardly caught in the... More
HBO Max Predicted to Exceed 50M Subs by 2025 (DTE)
A new report has predicted that WarnerMedia’s upcoming HBO Max will reach almost 51 million subscribers by 2025. According to analyst Michael Nathanson of MoffettNathanson Resear... More
Is Sports OTT Set to Transform the Pay TV Industry? (NAGRA Blog)
The rise of sports OTT has introduced a new wave of competition and innovation into the market. And as a result, traditional providers have been prompted to adapt their pricing, pa... More
Disney+ Dazzles, But Hulu is Its Secret Weapon (Bloomberg)
The entertainment giant recognizes that many consumers want more than a single app dedicated to superheroes and G-rated content.... More
Disney+ Isn’t Really the Beginning of the Streaming Wars – The Next Year is Just a Warm-Up (CNBC)
Disney+ is here, ushering in the unofficial kickoff to “The Streaming Wars” -- the slew of monthly subscription services that are flooding the market to win your last increment... More
The Streaming Era Has Finally Arrived – Everything is About to Change (NYT)
Every three decades, or roughly once a generation, Hollywood experiences a seismic shift.... More
Streaming TV’s Ratings ‘Black Box’ Could Lead to Hollywood Guild War (THR)
As the industry enters a direct-to-consumer era, the dearth of data beyond "self-serving marketing" metrics will play a large role in the 2020 union talks. ... More
