Tag Archives: Prime Focus Technologies

Creative Storytelling With Subtitles: Is AI Up for the Task? (ETBrandEquity)

When working on genres like mythology or content with considerable background noise, heavy accents and high context content (like sarcasm or humor), the use of AI tools becomes cha... More

7 Top Video Trends to Watch Out for in 2020 (PFT Blog)

In a world where capturing consumers’ attention is getting harder, and customer acquisition is getting more expensive, video is one of the best ways for brands to communicate wit... More

Redefining Promo, Sports Highlight Creation Using AI (PFT Blog)

Promos are key for Media & Entertainment enterprises to create an audience pull. M&E marketing teams create promos to sell their content to a distributor/syndicator or to attract v... More

The Human Brain: Our Source of Inspiration for Artificial Intelligence Solutions (PFT Blog)

Artificial Intelligence is fast gaining ground as the next big disruptor in the Media & Entertainment industry. Over the last year, content creators across the globe have actively ... More

Prime Focus Technologies Selected as Event Coverage Partner for L’Oréal Professionnel’s Indian Hairdressing Awards 2018-19 (MESA)

Prime Focus Technologies announced that its video agency, PFT Brands was selected by L’Oréal Professionnel as the official event coverage partner for the prestigious Indian Hair... More

Nurturing Fresh Talent: The Future of the Dubbing Industry (PFT Blog)

The localization industry has demonstrated steady growth during the last decade. In India, broadcasters like Zee and Star India have spearheaded this growth through the launch of s... More

Post Deliverables, Made Simple and Secure (PFT Blog)

Post producers don’t have it easy. With an ever-increasing number of platforms for distribution and target languages to cater to, getting one’s content to the global market can... More

Prime Focus Technologies Wins TVBEurope’s ‘Best of Show’ Award at IBC 2019 (MESA)

Prime Focus Technologies has won TVBEurope’s ‘Best of Show’ Award at IBC 2019 under the Media & Entertainment category for its Artificial Intelligence (AI) for Cricket soluti... More

Artificial Intelligence: Transforming the Live Sports Landscape (PFT Blog)

Sports broadcasters and streaming platforms are always looking for new ways to engage fans and to deliver immersive experiences that bring them closer to the real-time action. To g... More

IBC 2019: Prime Focus Technologies to Showcase Latest Updates to CLEAR Vision Cloud (MESA)

Prime Focus Technologies (PFT) has announced that it will showcase the latest innovations to its industry first media recognition Artificial Intelligence (AI) engine, CLEAR Vision ... More

IBC 2019: Prime Focus Technologies Inks Deal with Channel 4 (MESA)

Prime Focus Technologies (PFT) has signed a strategic deal with UK’s public service broadcaster, Channel 4 for managing media processing and centralised content operations using ... More

Compliance for Streaming Platforms: Is Self-Regulation the Way Forward? (Prime Focus Technologies Blog)

For the Media & Entertainment industry, compliance has evolved a lot in the past few years. While censorship and compliance regulations for linear TV and cinema go back a long way,... More

IBC 2019: Prime Focus Technologies to Showcase Automation-Led Solutions, AI-Led Micro Services (MESA)

Prime Focus Technologies (PFT) has announced that it will showcase its flagship product, CLEAR Media ERP with its latest power-packed solutions at IBC 2019. The software will furth... More

PFT Demos Updates to DAX Production Cloud (TV Technology)

Prime Focus Technologies has developed a series of updates for its DAX Production Cloud, which is part of its CLEAR Media ERP line. The updates will allow the software to help with... More

Prime Focus Technologies Announces New Updates to CLEAR Media ERP (MESA)

Prime Focus Technologies announced that it will showcase major updates to DAX® Production Cloud at the Media Production Show 2019 in London. The software will further empower Medi... More

Prime Focus Technologies’ Film for Brooke Bond Red Label Bagged Creative Abby at Goafest (Exchange4Media)

Prime Focus Technologies has announced that its video agency, the Brands group, won a Creative Abby Bronze award at the recently-concluded Goafest 2019. The award was received for ... More

M&E Journal: Intelligence vs. Wisdom: Choose Wisely to Transform Business Operations

By T Shobhana, VP Global Head Marketing and Communications, Prime Focus Technologies - Advances in artificial intelligence (AI) are seeping into our lives every day, affecting t... More

NAB 2019: Prime Focus Technologies Wins Two Prominent Awards (MESA)

Prime Focus Technologies was the recipient of two highly-acclaimed awards at the recently concluded NAB Show 2019. The company’s transformational CLEAR Vision Cloud was awarded N... More

NAB 2019: SHIFT Sees Uptake; Prime Focus Debuts Micro Services

LAS VEGAS — Prime Focus Technologies (PFT) used the NAB Show to debut a suite of AI-led micro services, all custom-made for media and entertainment enterprises. “Our AI-led ... More

NAB 2019: Prime Focus Technologies Debuts AI-Led Micro Services for M&E Enterprises (MESA)

Prime Focus Technologies announced it will launch its new suite of AI-led micro services for M&E companies at NAB 2019. “Our AI-led micro services harness the collective power of... More