Discovery
Adobe: Voice Commerce Rises as Top Priority (CMO)
Voice technology is quickly becoming the status quo for brands looking to reach and better engage consumers. The numbers make that clear: According to a new study by Adobe Analytic... More
Smart Speakers: Why Your Voice is a Major Battle in Music (BBC)
Using voice to sift through and access music may be a relatively new idea, but it’s brought with it an immense technological challenge that streaming companies, record labels and... More
The Next Phase of Commerce: Retailers Move Toward Experience (CMO)
It might sound counterintuitive, but for retailers the days of a sell, sell, sell commerce strategy are so, so, so history. Of course, growing the business is still the end goal, b... More
AR, VR Set to Revolutionize E-Commerce (ReadWrite)
It is obvious that any technology that helps to attract more customer engagement and increases the sale is likely to be more selected by the e-commerce companies. Most of the techn... More
The Future of Retail: How IoT Will Power Smart Stores (Digitalist)
One reason why retailers prefer IoT over more traditional solutions is that it significantly improves security. We’re in the middle of the digital transformation. Everything is b... More
Micropayments Can Unlock an Entire Economy Between Ads, Subscriptions (WNIP)
As more publishers put up paywalls and ask readers to subscribe, they are also staring at the possibility of countering “subscription fatigue.” The recurring monthly payments�... More
How Machine Learning Will Shape the E-Commerce Industry (Forbes)
Customers are interested in receiving personalized recommendations. They’ll happily provide you with information that results in a more convenient, personalized shopping experien... More
Mobile-First is More Than a Buzzword (Tech HQ)
Here in 2019, there is no excuse for any business not to have a mobile optimized website that delivers the same experience across laptops, smartphones, and tablets. However, do not... More
The Future of Shopping is Already Happening in China (Bloomberg)
Traditional retail and e-commerce hold little interest for consumers who are wedded to smartphones and take their cues from influencers.... More
Google Cloud Search Tool Finds Data Stored in SAP, Salesforce, Other Platforms (Media Post)
Google has developed a tool that allows marketers and other enterprise customers of its cloud services to search through their data, regardless of any third-party platforms where i... More
4 Questions Retailers Need to Ask About Augmented Reality (HBR)
Whether they are shopping for spectacles or a sofa, consumers have no shortage of augmented reality apps to assist them these days. Following the viral success of Pokémon Go in 20... More
NAB 2019: SHIFT Sees Uptake; Prime Focus Debuts Micro Services (SSN)
LAS VEGAS — Prime Focus Technologies (PFT) used the NAB Show to debut a suite of AI-led micro services, all custom-made for media and entertainment enterprises. (more…)... More
Apple Now Asks You to Confirm App Store Subscriptions (Engadget)
It's a bit too easy to accidentally pay for a subscription through the Apple App Store if you use TouchID -- all it takes is a misplaced finger on the home screen. Now, the tech gi... More
Redbox Using TiVo to Provide Personalization (B&C)
Redbox is using technology from TiVo to help people who want to rent movies find something they want to watch with improved search and recommendations. Redbox is counting on TiVo�... More
Super-Aggregators: The New Pay-TV Heroes (Videonet)
Ivan Verbesselt, NAGRA: The rise of on-demand OTT multiscreen services has transformed the content landscape forever. And in this on-demand world, consumers are increasingly demand... More
Spotify is Quietly Becoming the Netflix of Audio (Inc.)
Spotify has quietly morphed into the world's largest podcast publisher since it has more in-house shows than their competition. Spotify subtly shifting over to podcasts makes compl... More
Hulu Exploring New Ad Experiences for Binge Watching (AdAge)
Hulu is exploring new ad experiences for binge watchers, according to Peter Naylor, head of ad sales, as the streaming TV service looks for ways to insert brands into shows without... More
How to Better Excite Customers Via Machine Learning, VR (SAP Blog)
Machine learning, virtual reality, and pop-up stores are increasingly crucial to industries such as retail, as they help organizations deliver an easier — and more exciting — c... More
How Netflix Plans on Owning Your Kids’ Screen Time (Fast Company)
Kids are also some of Netflix’s biggest users, as anyone with a child in the house knows, and they are a huge driver for any streaming service, period. Sixty percent of Netflix�... More
How Instagram Will Change Search, Path to Purchase (Media Post)
Facebook made an interesting decision to build ecommerce capabilities into Instagram, which has been known as a photo-sharing app. Burberry, Michael Kors, Nike, Warby Parker, and Z... More