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Smart Content Summit Arrives in Europe 5 November

The Smart Content Summit — an annual gathering of the entertainment industry’s top minds in the areas of big data, AI, machine learning, automation and blockchain — is expanding beyond its Los Angeles roots, with the latest edition of the event being held 5th November with a European focus.

Smart Content Summit EU, running 12:30 – 17:00 pm GMT, will be dedicated to the emerging technologies European media and entertainment players need to apply to products, productions and processes to stay ahead in our ever-evolving business.

Smart Content was introduced seven years ago as an overarching concept of how data is integral to all parts of the supply chain, from inception to infinity, and that our future practice of stripping out data and only passing the content itself to the next phase of production or distribution. By making the data integral to the content, and attached to each asset, we develop a data chain and feedback loop for that data to inform and drive future content creation or distribution/monetisation channels, the data becomes more valuable than the content itself.

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