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Google and The Boxoffice Company, a collection of entertainment and tech businesses owned by French digital media giant Webedia, have teamed up to enhance the process of buying mov... More

Disney’s marketing force is reaching beyond its traditional family audience to send a message that its $7-a-month subscription service Disney+ offers something for all ages.... More

Madison Avenue has hopes old web formats will gain traction in a new TV-screen frontier, one on which viewers watch fewer traditional video ads but might gravitate to an on-screen ... More

Nordic broadcasters are increasingly focusing on local originals and collaborating with each other to produce them in their battle with international SVOD giants such as Netflix, a... More

The behavior of the Hollywood entertainment giants can be explained by an old, sometimes forgotten theory that describes disruptive technologies: the innovator’s dilemma. The dil... More

The annual Macy’s Thanksgiving Day Parade will see a new twist on its 360-degree livestream (via Verizon Media, YouTube, Xbox, and NBC.com) this year, as NBC, Verizon, and Macy�... More

The future of Disney is streaming, and the past is linear cable television. But the present is a weird mix of the two. Disney’s high-profile asset ESPN is awkwardly caught in the... More

Google's long-gestating foray into gaming has finally arrived as the tech giant's game streaming service, Stadia, has launched. "Stadia has been built from the ground up to be a c... More

At its annual Dreamforce mega-conference in San Francisco, Salesforce introduced the next steps in its Einstein Voice project, which it first announced last year. Einstein Voice is... More

In 2016, Magnolia began its move into the OTT video market to earn new revenue and further monetize its vast, burgeoning content library. However, they soon encountered the inevita... More

Sony unveiled a prototype of its new 24-inch 4K LCD professional picture monitor for the first time at the International Broadcast Equipment Exhibition 2019 in Japan. The portable ... More

The entertainment giant recognizes that many consumers want more than a single app dedicated to superheroes and G-rated content.... More

The proliferation of outlets is propelling double-digit growth in licensing deals for catalog titles on streaming, premium and cable — and it may just be getting started. ... More

Bing Crosby’s “I'll Be Home for Christmas” song may take on renewed meaning this holiday season, as more consumers opt to shop online both in lieu of, and in addition to goin... More

Cloud gaming has emerged as the top use case for 5G consumer offerings and there’s a good reason why. Mobile games are growing faster than console, PC, online and handheld games,... More

Verizon has debuted a new streaming client which it calls Stream and is offering it free to its 5G Home subscribers. The new device is powered by Google’s Chromecast OTT software... More

Overall video game spending in the U.S. is up slightly from 2018, the NPD Group reports. As of September, consumer spending on gaming software and hardware hit $27.9 billion, a mar... More

When Sony revealed its latest technology, called Sony 360 Reality, there was a lot to explain. Sure, we knew it was a system that used object-based audio to create an experience th... More

The new bundled subscription service would likely tie together existing subscription services and offer them as a single monthly package, instead of adding any new services to the ... More

The Star Wars universe is coming to the small screen. But not in the UK, where it could become one of the most pirated television shows of the year.... More