Connections

 

Nielsen Exec: TV Industry Should Work Together to ‘Unlock the Value of Addressable TV’

NEW YORK — Amid the increased complexity of measuring TV viewership, there is a major opportunity for the TV industry to “unlock the value of addressable TV” advertising if e... More

M&E Journal: How Fluid Metadata Spells Opportunity for Content Monetization

By Jim Delli Santi, VP Marketing, Spherex - At MIPCOM 2018, keynote speaker and ITV CEO Carolyn McCall announced ITV’s direct-to-consumer (DTC) service, launching by year end ... More

NAB 2019: New Workflow Offerings on Hand From MESA Members

By Jeff Berman and Chris Tribbey – This is the first of three stories previewing some of the workflow solutions being showcased at this year’s NAB Show in Las Vegas. Members... More

M&E Journal: The Future is Now: Asset ID and Tracking with New SMPTE Standards

By Harold Geller, Executive Director, Ad-ID - In a world where content is king, tracking is critical. But the standards by which we identify leading advertising content have lan... More

NAB 2019: MESA Members to Spotlight Connected TV, OTT

By Jeff Berman and Chris Tribbey - Members of the Media & Entertainment Services Alliance (MESA) will be bringing connected TV, OTT and application solutions to Las Vegas ne... More

Smart Hollywood Summit: The Importance of Building a Blockchain Community

Blockchains, distributed ledgers and related technologies have the potential to revolutionize the way we track and manage natively digital assets and physical artifacts, but the te... More

M&E Journal: Applying Machine Learning and Analytics to Maximize the Value of Your Media Assets

By Hector Leano, M&E Marketing Global Industry Lead, Amazon Web Services - Digital has disintermediated content creators, distributors, and consumers, overturning traditional me... More

Smart Hollywood Summit: Use Metadata, AI to Overcome Data Workflow Challenges

Effectively using metadata is crucial for media and entertainment (M&E) companies today and using artificial intelligence (AI) and other tools that enable us to harvest it at scale... More

Smart Hollywood Summit: How AI, ML are Impacting Content Creation

Artificial intelligence (AI) and machine learning (ML) are already influencing content creation and, although there are still kinks to be worked out, the technology continues to ev... More

EIDR Launches Universities, Archives, Museums Initiative

The Entertainment Identifier Registry (EIDR) has launched its new Universities, Archives, Museums Initiative (UAM) initiative, a no-cost program that will aid cultural institutions... More

M&E Journal: Boosting Online Audience Engagement, Loyalty, Retention and Revenue

By Hillary Henderson, Senior Director of Product Strategy & Management, IBM Watson Media and IBM Cloud Video - By 2021, it’s projected that 82 percent of all IP traffic wi... More

Nielsen Launches New Group Combining Gracenote’s ACR Tech with Ad Delivery Platform

Nielsen launched a new technology, product and commercial initiative as part of a deal combining its Gracenote division’s Automatic Content Recognition (ACR) technology with what... More

M&E Journal: The Language Metadata Table (LMT): An Industrywide Effort to Collaborate

Mary Yurkovic will be among the presenters Feb. 27 at the Smart Hollywood Summit in Los Angeles. By Mary Yurkovic, Director, Smart Content Council, MESA - Pick a standard, an... More

M&E Journal: A Holographic Future: Creating and Monetizing the Next Generation of Media Using Blockchain

By Kalin Stoyanchev, VP Blockchain and Distributed Systems, and Phillip Gara, Director Strategic Planning, OTOY - The M&E industry has historically been a pioneer in commerciali... More

IBM Watson Exec to Share AI Content Creation Update at Smart Hollywood Event

Sophisticated AI and ML algorithms are already able to mimic the work of artists, pen songs, make informed filmmaking decisions, and enrich metadata to boost the value of content. ... More

M&E Journal: Upping the Monetization Game During Live Sports Broadcasts

By Mike Arthur, SVP, Sports, Live Events Content Licensing, Wazee Digital, a Veritone Company - For years, sports properties and rights holders— such as golf, football, tenni... More

2019 HPA Tech Retreat: Trusted Partner Network Content Security Case Study on Tap

Leaders of the Trusted Partner Network (TPN) — an industry security initiative supported by roughly 30 media and entertainment companies, and created by the Motion Picture Associ... More

M&E Journal: Applied Science and the Content Bonanza

By Jim Riley, CRO, Bitmax - Over the past few years content creators have produced a bonanza of quality content. Virtual MVPDs and other OTT and direct-to-consumer (DTC) storefr... More

EIDR Experts Look to ID System’s Future

PLAYA VISTA, Calif. — 2019 marks the ninth year of existence for the Entertainment Identifier Registry (EIDR), the global unique identifier system. But while it’ll be a year be... More

M&E Journal: The Evolution – and Applications – of the Video-Based Search Engine

By Eyal Arad, CEO, Co-Founder, Videocites - The text-based search engine is the standard search tool for video discovery and management according to titles, tags, or any other a... More

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