All posts by M&E Journal

M&E Journal: How Fluid Metadata Spells Opportunity for Content Monetization

By Jim Delli Santi, VP Marketing, Spherex - At MIPCOM 2018, keynote speaker and ITV CEO Carolyn McCall announced ITV’s direct-to-consumer (DTC) service, launching by year end ... More

M&E Journal: Securing Cloud Workflows: Why Misconfiguration and Improper Design Matter

By Ted Harrington, Executive Partner, Independent Security Evaluators - Content owners and their vendors face a burning problem: there is a compelling business case to migrate t... More

M&E Journal: Embracing Open-Source Through Automation

By Patrick Baca, CTO, Entertainment Partners - Recently, the Academy of Motion Picture Arts and Sciences announced that it had partnered with the Linux Foundation to launch the ... More

M&E Journal: The Future is Now: Asset ID and Tracking with New SMPTE Standards

By Harold Geller, Executive Director, Ad-ID - In a world where content is king, tracking is critical. But the standards by which we identify leading advertising content have lan... More

M&E Journal: Identify and Automate: How the Entertainment Industry Can Monetize EIDR Universal Content Identifiers

Will Kreth, Executive Director, Entertainment ID Registry - “If you can’t identify it, you can’t operationalize or measure it. If you can’t measure it, you can’t monet... More

M&E Journal: The War for Attention

By Steve Sobel, Go to Market Lead for M&E, and Brian Vellmure, Managing Partner, Ignite, Salesforce - The future will belong to those who can personalize across moments and bran... More

M&E Journal: Applying Machine Learning and Analytics to Maximize the Value of Your Media Assets

By Hector Leano, M&E Marketing Global Industry Lead, Amazon Web Services - Digital has disintermediated content creators, distributors, and consumers, overturning traditional me... More

M&E Journal: How Server-Side Ad Insertion is Transforming Video Advertising as We Know It

By Ariff Sidi, Chief Product Officer, Verizon Digital Media Services - Advertising is a reliable source of revenue for many online media companies, but the rise of ad blockers c... More

M&E Journal: Investing in Cybersecurity: It’s a Saving, Not a Cost

By Ceri Coburn, CTO, Fortium Technologies - Equifax suffered the worst data breach ever recorded in terms of monetary and reputational loss — at least this was true at time of... More

M&E Journal: The Service Monetization Process

By Eric Collins, Founder and President, and Neil Yu, Corporate Controller, LADB - In the digital age, the hurdle for entering the service business of content processing has neve... More

M&E Journal: Boosting Online Audience Engagement, Loyalty, Retention and Revenue

By Hillary Henderson, Senior Director of Product Strategy & Management, IBM Watson Media and IBM Cloud Video - By 2021, it’s projected that 82 percent of all IP traffic wi... More

M&E Journal: The ‘Platform-etization’ of Hollywood

Guy Finley will be among the presenters Feb. 27 at the Smart Hollywood Summit in Los Angeles. By Guy Finley, President, Media & Entertainment Services Alliance (MESA) - ... More

M&E Journal: The Progression of Digital Archives

By Robert Crotty, COO, 5th Kind - As filmmaking went digital, final picture—once the single deliverable—became supplemented by hard drives and archival tape of digital conte... More

M&E Journal: The Language Metadata Table (LMT): An Industrywide Effort to Collaborate

Mary Yurkovic will be among the presenters Feb. 27 at the Smart Hollywood Summit in Los Angeles. By Mary Yurkovic, Director, Smart Content Council, MESA - Pick a standard, an... More

M&E Journal: A Holographic Future: Creating and Monetizing the Next Generation of Media Using Blockchain

By Kalin Stoyanchev, VP Blockchain and Distributed Systems, and Phillip Gara, Director Strategic Planning, OTOY - The M&E industry has historically been a pioneer in commerciali... More

M&E Journal: Improving Transparency and Speed in the Content Supply Chain, From Client to Freelance Translator

By Nicky McBride, VP Business Development, SDI Media - Media localization has gone through a major transition in the last few years, driven both by the need to turn around local... More

M&E Journal: Upping the Monetization Game During Live Sports Broadcasts

By Mike Arthur, SVP, Sports, Live Events Content Licensing, Wazee Digital, a Veritone Company - For years, sports properties and rights holders— such as golf, football, tenni... More

M&E Journal: Adapting Your Content Model in a Direct-to-Consumer Economy

By Amos Biegun, Vistex, and Richard Whittington, SAP - Over time, studios have adopted several practices to manage rights. At first, tracking rights ownership was done manually,... More

M&E Journal: Applied Science and the Content Bonanza

By Jim Riley, CRO, Bitmax - Over the past few years content creators have produced a bonanza of quality content. Virtual MVPDs and other OTT and direct-to-consumer (DTC) storefr... More