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Bringing ads to premium video games will absolutely require amazing ads, with really great, relevant creative. Sticking in ads from programmatic feeds or taking any old ad off TV o... More

Due to launch in the US, Canada and 18 Latin American countries on March 4, Paramount+ will have two pricing tiers available to U.S. subscribers that marry the best of live and on-... More

Dean St Studios' Jan 'Stan' Kybert, who’s worked with Paul Weller and Oasis, on why Atmos could succeed where others have failed.... More

Due to their increased time at home, gamers have had the opportunity to download and purchase new games and consoles, and so much more. The gaming industry outperformed both movies... More

Security is a key motivator in smart home device purchases, and as such security cameras have been the leading volume driver for the past four years.... More

The rate of pay-TV subscriber losses projected to slow over next few years.... More

The shift to streaming video initially swept through younger demographics but has now become more commonplace among older consumers.... More

Disney was the leading large SVOD competitor in terms of exclusive content, at 89%. General family content has been in high demand amid the pandemic, while titles premiered straigh... More

Americans spent more on games to start 2021 than in any previous January, according to a new report.... More

By tapping into the breadth and depth of AWS services, the NHL will be able to automate video processing and content delivery in the cloud and leverage its Puck and Player Tracking... More

Cure.fit is a live stream fitness company in India currently using a host of AWS Media Services to help deliver live-streamed fitness classes enhanced with deep-learning, computer ... More

OyaWatch TV is a new Nigerian subscription based streaming service, aiming to become the number one provider of media and entertainment experiences in the country. (more…)... More

Peacock’s addition of the WWE and HBO’s green-lighting of another ‘Game of Thrones’ spinoff are big splashes, ones that also underscore just how far they have to go before ... More

To boost their streaming services, Hollywood giants are developing dozens of shows and spinoff features based on a few valuable franchises — does that risk overexposure? ... More

Verizon is introducing in-stadium 5G solutions for fans attending in-person in Tampa, delivering immersive and interactive viewing experiences and creating the first-ever 5G Stadiu... More

Many pay-TV customers plan to switch to vMVPD in the next 12 months.... More

Hollywood's demand for streaming content is putting kids media creators and producers squarely at the adults' table.... More

Netflix Direct, which presents the streamer’s content library in the form of a traditional linear schedule, is to be rolled out internationally. It follows tests in the French ma... More

A new J.D. Power survey revealed that the majority of Americans subscribe to four separate streaming services on average, versus three in April 2020.... More

Streaming is expected to move into a new stage with 5G wireless networking, as are social experiences for gamers.... More