Interactive

 

Instagram Injects 2X Bigger Stories Previews Mid-Feed (TechCrunch)

Instagram Stories is doing so well, the app wants to ensure you don’t just scroll by its Snapchat clone. Instagram confirms to TechCrunch that it has redesigned its mid-feed re-e... More

Cisco Bought AppDynamics, Wider Application Intelligence Vision Now Clarified (Forbes)

We know that apps and all manner of (software) applications drive the way we all use our devices and that software runs the world. If these precepts are accepted, we can perhaps re... More

Deluxe Helps Answer Growing Demand for 4K Ultra HD Blu-ray Content with Dolby Vision-Approved Authoring Services (SSN)

Deluxe delighted cinephiles today with the announcement that its compression and authoring services are now Dolby Vision approved, which will rapidly facilitate the release of more... More

Musical Apps are Finding Their Way to Traditional TV (Forbes)

Streaming music is on the rise, and traditional TV is on the decline (at least in some regards), so can the former save the latter? A number of networks are looking to some of the ... More

FC Bayern Munich Rolls Out Augmented Reality Feature to Offer Fans Personalized Selfies with Players (The Drum)

FC Bayern Munich fans can now take a screenshot photo with Bayern stars, courtesy of a newly introduced Augmented Reality feature on the club's official mobile app. Fans can use... More

Sony Music Entertainment Starts Up Indie Game Publishing Label, Will Release Games on the Switch (Forbes)

In an interesting move from Sony Music Entertainment, it has started up a new indie game publishing label called Unties and will also release games on the Nintendo Switch. The f... More

NBA Strengthens ‘Basketball Anywhere’ Ethos with Augmented Reality Game (The Drum)

The NBA has embraced augmented reality as a means of immersing fans in the culture of shooting hoops no matter where they are. The NBA claims to be the first US sports league to... More

New Deluxe Division Tackles Content Supply Chain Complexities (TV Technology)

Deluxe announced the formation of the Deluxe Technologies division, the company’s response to the rapid changes its customers are experiencing across the content supply chain. Th... More

What Happened to the Promise of Pokémon Go? (CMO)

Last summer, the world went nuts for Pokémon Go. The augmented reality app transformed the real world as Pikachu catchers roamed the streets, causing traffic jams and upsetting st... More

Data is the New Operating System: Build Your Cloud to Embrace It (Forbes)

According to one IDC prediction, by this time next year, the vast majority of developers (75%) will be building cognitive and AI functionality into one or more applications they bu... More

Spotify’s New App Aims to Hook Artists on the Power of Their Own Data (Fast Company)

s the streaming era good for musicians? Few things in the industry depend more heavily on whom you ask that question; Major label execs are thrilled to see the first revenue growth... More

Hulu Picks Up Four New eSports Series (TechCrunch)

Hulu has picked up four new series that are centered around e-sports. The network-backed streaming service, which has been coming in hot lately with an Emmy-winning original drama ... More

The Top 10 Tech Trends for 2018 (Information Management)

Immersive Experience - While conversational interfaces are changing how people control the digital world, virtual reality, augmented reality and mixed reality are changing the way ... More

Is Mixed Reality the Future of Computing? (Fast Company)

Microsoft is betting on mixed reality to help launch us into the future. Which brings us back to hardware. The availability of the right device at the right price will be a factor ... More

Amazon’s Alexa is a Real Smart Home Platform Now (Fast Company)

Alongside all the new Echo devices Amazon announced, the company also revealed a subtle but significant shift in its smart-home strategy. Alexa is no longer just a layer of voic... More

Oracle Plans to Reinvent Data Management by Focusing on its DMP’s Strengths (AdExchanger)

The enterprise giant’s Data Cloud hopes to position its data management platform (DMP) – the one inherited from the BlueKai acquisition – as the focus of a tech stack that in... More

Microsoft Introduces Chatbot to Enable Advertisers with Personalized Customer Engagement (The Drum)

To enable advertisers with calculated and data driven decisions to drive customer engagement, Microsoft has introduced a pilot program for chatbot extension on it's search engine, ... More

Ad Tech Eyes Connected TV, but Media Buyers Find Limitations (Digiday)

Ask any demand-side platform today what it’s focusing on, and you will hear one thing for sure: Connected TV. CTV was designed to replicate traditional 15- or 30-second TV com... More

Instagram Now Has 500 Million Daily Active Users, 800 Million Users per Month (Variety)

Instagram has added 100 million monthly active users over the past five months: The Facebook-owned photo sharing platform revealed at Adweek in New York Monday that it now has 800 ... More

Netflix, YouTube to Pay Tax on Turnover in France Under New Law (Variety)

The European Commission has greenlit a long-gestating French draft measure to have foreign streaming services such as Netflix and video-sharing websites such as YouTube that distri... More

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