Games/Interactive

 

Ampere: Streaming Adapter Market Becomes Competitive Battleground (Rapid TV News)

Research from Ampere Analysis has revealed the unique nature of the streaming adapter market with leading players around globe each with wildly different strategic imperatives batt... More

How Sony’s 360 Reality Audio Makes Recorded Music Sound Like an Immersive Concert (Fast Company)

Inside the L.A. studio where songs have their sounds rearranged in a sphere all around the listener’s ears—even when they’re wearing regular headphones.... More

Artificial Intelligence: Can It Help Make Hollywood Blockbusters? (Forbes)

AI in Hollywood is still in the early stages. There will certainly be lots of trial and error. But it's also likely there will be much growth in coming years. “AI can absolutely ... More

LEGO Engages The Mill for Launch of Hidden Side – Its First Venture Into AR (MESA)

When LEGO wanted to build buzz around the launch of Hidden Side – its new building toy set and the first to use Augmented Reality – it turned to Technicolor’s The Mill for in... More

Connected TV: Three Things Marketers Need to Know (Adobe Blog)

As the television ecosystem continues to explode in complexity and viewer choice, here are three ways advertisers can stay a step ahead.... More

How Verizon 5G and the NFL are Reinventing Mobile Gaming (Personal Tech)

As the football season marches toward one final showdown, an equally fierce competition has been raging away from the gridiron. Part of a two-year innovation partnership, Verizon a... More

Verizon, NFL Partner on New NFL OnePass App Features for Super Bowl LIV (MESA)

As part of their innovation partnership, Verizon and the NFL have jointly developed applications that will come to life for fans at Hard Rock Stadium within the NFL OnePass app. Al... More

Real Madrid Launch Own Amazon Alexa ‘Skill’ (SportsPro)

Spanish soccer giants Real Madrid have announced that a new club-dedicated ‘skill’ has been launched on Amazon’s artificial intelligence voice assistant Alexa. The skill will... More

Alexa, Read Me a Story: Audio Content for Kids on the Rise (NY Times)

There are plenty of quality audiobooks, podcasts and music for the young, but weeding through thousands of selections and jumping from platform to platform is a challenge since aud... More

Google Cloud to Power Activision Blizzard Player Experiences (HITS)

Gaming powerhouse Activision Blizzard has turned to Google Cloud to be its preferred provider for its game hosting infrastructure, and will additionally look to Google-owned YouTub... More

AWS to Convert Live Data Into Rugby Insights (TVB Europe)

Amazon Web Services and Guinness Six Nations have introduced five new real-time rugby statistics to give fans deeper insight into on-field action. The five new statistics will join... More

Digital Culture is Young, Global and Massively Influential (Thrive)

The internet is far more than a global shopping cart. It is the dominant force shaping contemporary culture and accelerating international cultural exchange. Where is this digitiza... More

Google Cloud Lands Lufthansa Group, Sabre as New Customers (TechCrunch)

Google’s strategy for bringing new customers to its cloud is to focus on the enterprise and specific verticals like healthcare, energy, financial service and retail, among others... More

Creative Storytelling With Subtitles: Is AI Up for the Task? (ETBrandEquity)

When working on genres like mythology or content with considerable background noise, heavy accents and high context content (like sarcasm or humor), the use of AI tools becomes cha... More

The State of Artificial Intelligence Today (Genpact Blog)

We're living in a time of major upheaval. Technology is radically changing the way businesses operate and serve customers, artificial intelligence most of all. Today, AI can proces... More

Will 2020 Kick Off the Decade of the Slashies? (The Cutaway)

What do you want to be when you grow up? It’s a question you hear a lot when you’re a kid. If you’re lucky, you’ve had a consistent response to the question over the years.... More

Mobile Game Spending Expected to Hit $100B in 2020 (THR)

The mobile gaming industry is expected to continue its growth into 2020, data and analytics provider App Annie predicts in its annual State of Mobile report.... More

TiVo: Smart TVs Deliver the Fastest Search, Discovery (Next TV)

According to the tech company’s latest survey, it takes 10.3 minutes on average using a smart TV’s interface to find a new movie or TV show vs. 12 minutes for Apple TV.... More

Sony’s PlayStation Wrap-Up Reveals Your Top Games of 2019 (Engadget)

PlayStation has started sending out its year-end wrap-up reports, and they may bring back fond memories of the time you spent playing your favorite games last year. The report will... More

The Appetite for Live Streaming is Bigger Than Ever (The Verge)

It would be easy to assume that because competition is so stiff among live-streaming platforms — for talent, for eyeballs — that the market is zero-sum. But as it turns out, th... More

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